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Glam Tormented Editorials

The SCMP Style Magazine March 2012 Shoot Stars Ehren Dorsey

— March 15, 2012 — Fashion
Glamorously tormented, the star of the SCMP Style Magazine March 2012 editorial seems torn between her rebel attitude and her rich roots. The soft and sophisticated clothing she dons somehow contradicts and complements her rocker hairstyle and makeup. It is her sulkiness that makes it sway ambiguous between the two.

The SCMP Style Magazine March 2012 editorial was shot by United Kingdom-based photographer Andrea Carter Bowman. Starring model Ehren Dorsey, the photo shoot is is dreamy mix of metallic blues and subtle pastels. The American model was styled by Simone Konu, who chose a range of feminine ensembles from fashion labels such as Viktor and Rolf, Rochas, Valentino and Alberta Ferretti. Makeup artist Alex Babsky played with dramatic blue eyeshadow while Michael Jones gave her a wet hair look.
Trend Themes
1. Rebel Chic - There is an opportunity for disruptive innovation in the fashion industry to create a rebellious and luxurious style that mixes soft and sophisticated clothing with rock elements.
2. Dreamy Metallics - There is an opportunity for disruptive innovation in the fashion industry to experiment with mixing metallic colors and pastels to create a dreamy, sophisticated aesthetic.
3. Wet Hair Look - There is an opportunity for disruptive innovation in the beauty industry to create new, dramatic hair looks such as the wet hair look seen in the editorial shoot.
Industry Implications
1. Fashion - The fashion industry can reference this editorial shoot for new inspiration on mixing feminine and rebellious aesthetics to create a luxurious and edgy style.
2. Beauty - The beauty industry can reference this editorial shoot for new inspiration on creating dramatic and edgy makeup looks, such as the blue eyeshadow seen in the shoot.
3. Photography - The photography industry can reference this editorial shoot for new inspiration on mixing metallic and pastel colors in editorial shoots to create a dreamy and sophisticated aesthetic.
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