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Urbanized Country Footwear

The Jeremy Scott 'Cowboy Boot Sneaker' Spices Up Adidas Tennis Shoes

— March 8, 2012 — Fashion
Created for Adidas, The Jeremy Scott 'Cowboy Boot Sneaker' is the solution for anyone looking to mix a little rodeo into their workout routine.

This boot-meets-tennis-shoe combo mixes together what is probably one of the most unlikely footwear pairings imaginable -- a cowboy boot and a tennis shoe. The look features Adidas's trademarked 'three stripes' design on the bottom part of the shoe while adding some western flair to the top.

The famous footwear brand enlisted designer Jeremy Scott to create an eccentric and over the top line of clothing and footwear for the brand; and the Southwestern-style shoe was among one of his designs. The designer has a penchant for loud and costume-y couture and his designs have been seen on the likes of Lady Gaga and Britney Spears.

While the look may be a bit wild for some, the Jeremy Scott 'Cowboy Boot Sneaker' certainly pushes the boundaries on what a tennis shoe can be.
Trend Themes
1. Footwear Mash-up - The Jeremy Scott 'Cowboy Boot Sneaker' combines unexpected elements to create a unique and eye-catching footwear style.
2. Celebrity-inspired Designs - Jeremy Scott's eccentric and over the top designs, seen on celebrities like Lady Gaga, offer opportunities for brands to tap into the demand for bold and attention-grabbing fashion.
3. Boundary-pushing Tennis Shoes - The Jeremy Scott 'Cowboy Boot Sneaker' challenges traditional tennis shoe designs, opening up possibilities for innovative and unconventional athletic footwear.
Industry Implications
1. Athletic Footwear - The Jeremy Scott 'Cowboy Boot Sneaker' presents an opportunity for athletic footwear brands to explore new styles and collaborations that appeal to wider audiences.
2. Fashion Design - Jeremy Scott's unconventional designs, like the 'Cowboy Boot Sneaker', offer potential for disruptive innovation in the fashion industry, pushing boundaries and creating unique and memorable pieces.
3. Celebrity Fashion and Endorsements - The popularity of Jeremy Scott's designs among celebrities opens up opportunities for collaborations and endorsements with athletic and fashion brands, targeting celebrity-driven consumer trends.
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