Johnny Neon 'Hearts' Film Clip Shows a Day in the Life of a Dog
Senduran Bhakthakumaran — March 5, 2012 — Pop Culture
References: vimeo & doobybrain
Most dog owners or even those in the presence of a canine have stared at the animal and wondered what exactly was going through its mind, and the Johnny Neon 'Hearts' video provides some insight to this question.
A GoPro camera was mounted (harmlessly) upon a dog's back using a mount built from a soccer shin guard and an H-harness, and the camera filmed the dog's various interactions throughout the day. From morning gestures to frolicking at the beach, the dog was shown buckets of love from everybody, and the life of a canine seems playful and exciting. The Johnny Hearts 'Neon' video gives dog-owners insight into what the world looks like through the eyes of a pup.
A GoPro camera was mounted (harmlessly) upon a dog's back using a mount built from a soccer shin guard and an H-harness, and the camera filmed the dog's various interactions throughout the day. From morning gestures to frolicking at the beach, the dog was shown buckets of love from everybody, and the life of a canine seems playful and exciting. The Johnny Hearts 'Neon' video gives dog-owners insight into what the world looks like through the eyes of a pup.
Trend Themes
1. Canine POV Videos - The trend of mounting cameras on dogs can be expanded to create new experiences for dog-owners, such as virtual reality experiences or interactive training guides.
2. Pet Accessory Innovation - With the creation of the dog mount, there is potential for new innovations in pet accessory design, such as smart trackers or adjustable mounts that allow for different camera angles.
3. Animal Behaviour Insights - Mounting cameras on animals, in general, can provide insights into their behavior in various settings, creating opportunities for educational programs or even scientific research.
Industry Implications
1. Consumer Electronics - Creating pet-friendly accessories for cameras or other devices can create a new market within the consumer electronics industry.
2. Pet Industry - The creation of new pet accessories can foster innovation within the pet industry, opening new opportunities for market growth.
3. Media and Entertainment - Creating content for canine POV videos can foster growth in the media and entertainment industry, such as new TV shows or movies shot from a dog's perspective.
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