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Mission-Based Investing

'Renewal2 Investment Fund' Helps Foster Triple Bottom Line Success

— February 8, 2012 — Social Good
Renewal2 Investment Fund works with North American investors and entrepreneurs who want to create positive change in the social and environmental sectors. The certified B Corp also works with Radian Carbon Offsets to offset their own carbon consumption, to lead by example.

"Each company Renewal2 invests in is encouraged to take the B Impact Assessment," Care2 explains. "It was therefore necessary for Renewal2 to set the example and become certified themselves."

Renewal2 Investment Fund is based in Vancouver and was founded by Joel Solomon and Carol Newell to combine the best of business and philanthropy to facilitate triple bottom line impact.

"In 1994, they assembled a team of advisors and staff and established the investment and philanthropic sisters, Renewal Partners Company and Endswell Foundation," the website explains, adding they have a "50-year strategy and a 500-year intention."

Their portfolio includes Alter Eco Americas, Aquatic Informatics, Better Energy Systems, Blue Horizon Foods, Horizon Distributors, Rustic Crust, Sensible Organics, Seventh Generation and Spud.

Contact Information
Renewal2 website
Renewal2 on Twitter
Trend Themes
1. Mission-based Investing - The trend towards mission-based investing is disrupting traditional finance, creating innovative opportunities for socially and environmentally responsible investments.
2. Certified B Corp - The rise of certified B Corporations presents a disruptive innovation opportunity for companies seeking to prioritize social and environmental impact alongside profit.
3. Triple Bottom Line Impact - The emphasis on creating triple bottom line impact - social, environmental, and financial - is disrupting traditional investment strategies and presents new opportunities for positive change.
Industry Implications
1. Impact Investing - The impact investing space is being disrupted by the rise of mission-based investing, providing opportunities for investors to prioritize social and environmental impact alongside financial returns.
2. Sustainable Business - The trend towards triple bottom line impact and B Corp certification is disrupting traditional business models, creating opportunities for businesses to prioritize social and environmental impact.
3. Carbon Offsetting - The emphasis on carbon footprint reduction is disrupting traditional business practices, creating opportunities for companies to utilize innovative carbon offsetting strategies and invest in socially and environmentally responsible projects.
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