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Stocking Seats

No Nonsense Pantyhose Recycling Turns Leggings into Park Benches

— January 16, 2012 — Eco
Using old pantyhose to stake tomato plants and make sachets is not going to do the trick when stockings are no longer suitable for wearing; this is where the No Nonsense pantyhose recycling program comes into play. While they may be officially out of style, sheer hosiery sales total over $1 billion annually.

Inside every package of No Nonsense pantyhose is a green card with information about pantyhose recycling. Once packaged and sent to the company, discarded pantyhose is forwarded to recycling facilities and used to make things like park benches, ropes and playground equipment. The No Nonsense pantyhose recycling program aims to reclaim five percent of the company’s sheer hosiery, but the company accepts all stocking brands and colors and will take tights and knee-highs as well as pantyhose. Since hosiery often has a short useful life and a very long landfill life, even a small amount of pantyhose recycling is a step in the right direction.

Implications - Environmental life cycle impact assessments as tools for product development, management and marketing have an increasing role in business. Companies that position themselves to account for and mitigate negative environmental impacts leverage good will with consumers and investors because they demonstrate a socially responsible business ethic at a time when many businesses are seen as irresponsible and uncaring.
Trend Themes
1. Pantyhose Recycling Program - The No Nonsense pantyhose recycling program shows an opportunity to create similar recycling initiatives for other clothing items that are difficult to dispose of.
2. Sustainability Initiatives - Companies that implement sustainability initiatives like pantyhose recycling are well-positioned to attract environmentally conscious consumers and investors.
3. Environmental Impact Assessments - Environmental impact assessments can help companies identify areas of improvement and develop strategies to mitigate their negative impact on the environment.
Industry Implications
1. Fashion - The fashion industry can benefit from implementing similar recycling initiatives for clothing items that are difficult to dispose of.
2. Sustainability - The sustainability industry can help corporations develop and implement initiatives that reduce their negative impact on the environment while improving their image and bottom lines.
3. Public Spaces - Companies can develop new products from recycled materials, like the park benches made from pantyhose, to create unique and sustainable public space solutions.
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