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Golden Boarder Gear

The American Eagle Zoom Force 1 Snowboarding Boot is Inspired by Anime

— January 2, 2012 — Unique
The American Eagle Zoom Force 1 snowboarding boots will distract both friends and competitors on the slopes this winter season. Completely golden, it looks like it was inspired by the Greek messenger god Hermes who had wings on his feet to help him deliver his messages faster. All these boots are going to deliver, however, is victory.

Created by Nike in collaboration with Osamu Koyama of jewelry label Complete Technique, the American Eagle Zoom Force 1 snowboarding boots simply encase the original Zoom Force 1 boots. Koyama was ispired by Japanese anime series Saint Seiya and manga series Berserk, which he had fond memories of. In addition to its gleaming golden exterior, both boots boast a removable opal pendant at the front.
Trend Themes
1. Golden Snowboarding Gear - Disruptive innovation opportunity: Create a line of high-end, gold-plated snowboarding gear inspired by pop culture references.
2. Collaborative Design - Disruptive innovation opportunity: Foster collaborations between fashion designers and sports equipment manufacturers to create unique and eye-catching products.
3. Anime-inspired Fashion - Disruptive innovation opportunity: Tap into the growing demand for fashion items inspired by anime and manga to create niche products for a dedicated consumer base.
Industry Implications
1. Snowboarding Equipment - Disruptive innovation opportunity: Integrate fashion-forward designs and materials into snowboarding equipment to attract style-conscious consumers.
2. Fashion and Apparel - Disruptive innovation opportunity: Collaborate with artists and designers to create unique fashion items that cater to niche markets such as anime enthusiasts.
3. Pop Culture Merchandise - Disruptive innovation opportunity: Develop exclusive and limited-edition merchandise inspired by popular anime and manga franchises to tap into the loyal fanbase.
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