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Festive Male Undergarments

Modus Vivendi Offers a Holiday Twist to Underwear

— December 14, 2011 — Fashion
Perhaps best known for its provocative collection of Greek God-inspired men’s underwear and accessories, online specialty retailer Modus Vivendi recently unveiled its festive collection of undergarments for the holiday season. The line features wild, seasonal styles such as boldly colored velvet underwear with metallic embroidered stars, candy-inspired styles with ruched behinds, and mini-briefs that come in fun, festive color combinations like red and gold. Other key colors in this daring line include black, silver, yellow, orange, white and fuchsia.

Accessories included in this holiday range consist of ultra-rad, Gaga-esque snoods, furry gloves and arm warmers. So if you’re looking for a way to tell that special someone he’s been a naughty boy this year, Modus Vivendi has the gift for you. Or, if he prefers, Modus Vivendi also sells a fabric bow accessory that can be worn around the waist for an extra bit of festive cheer.
Trend Themes
1. Festive Undergarment Collections - Specialty retailers can create seasonal undergarment collections with bold colors and fun designs to appeal to holiday shoppers.
2. Accessorizing Undergarments - Creating and selling unique accessories for undergarments, such as snoods and fabric bow accessories, can add value and increase sales for retailers.
3. Bold and Playful Undergarments - Designers can experiment with bold colors, playful designs, and untraditional materials to stand out in the competitive undergarment market.
Industry Implications
1. Apparel Retail - Clothing retailers can create seasonal undergarment collections and unique accessories to appeal to holiday shoppers and increase sales.
2. Fashion Design - Fashion designers can explore bold, colorful designs and experimental materials to create undergarments that stand out in the market.
3. E-commerce - E-commerce platforms can showcase specialty retailers' seasonal undergarment collections and unique accessories, expanding their reach to holiday shoppers worldwide.
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