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Affordable Celeb Footwear

Rachel Bilson ShoeMint Collection is for Fashionistas on a Budget

— November 24, 2011 — Fashion
The Rachel Bilson ShoeMint collection is set to launch on Nov. 25, and as a footwear fiend, I am anxiously counting down the hours. The OC Star has joined forces with stylist Nicole Chavez and every budget fashionista's favorite shoe designer, Steve Madden, to create a capsule collection for the footwear brand ShoeMint.

Featuring hot styles including platform suede wedges, leopard print and chic, jewel-toned pumps, the Rachel Bilson ShoeMint collection is for those girls who want the quality and look of higher-end shoes without having to break the bank. The range, which comprises everything from cute cowboy boots to chunky suede wedges, will be exclusively stocked at ShoeMint.com, where visitors will also get personal styling tips from the fashionable 30-year-old actress, who is currently the star of CW's Hart of Dixie.

In terms of price, the shoes will be available for about $78 USD a pair.
Trend Themes
1. Affordable Celeb Footwear - The trend of celebrity collaborations with affordable brands creates disruptive innovation opportunities for the fashion industry.
2. Capsule Collections - The trend of creating limited-edition collections allows brands to tap into new market segments and generate hype.
3. Personal Styling Tips - The trend of providing personalized styling advice enhances the customer experience and creates opportunities for targeted marketing strategies.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of affordable celebrity collaborations by partnering with popular celebrities to create exclusive and budget-friendly collections.
2. E-commerce - The e-commerce industry can leverage the trend of capsule collections by offering exclusive collaborations online, creating a sense of urgency and exclusivity for customers.
3. Entertainment - The entertainment industry can explore the trend of providing personal styling tips by partnering with celebrities and influencers to offer fashion advice and product recommendations to their audience.
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