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42 Marvelous Minimalist Packages

From Neon Beverage Cans to Modular Manicure Branding

— October 30, 2011 — Marketing
To successfully get a message across to customers, it is not always necessary to have an exuberant packaging design, as these marvelous minimalist packages show. Simplicity is a useful way to sell a brand, as it's easier for consumers to remember and identify the product. In a world over-saturated with consumerism, plainness is an assertive movement.

More and more companies are switching their logos and container designs for a more clean and straightforward look. This marketing move is because businesses are looking to lower their costs and find ways to be more eco-friendly. Materials like carton and 100% recycled paper are popular because of the organic look and cheap price.

Additionally, most consumers find simple and clean wrappers and packages more attractive, as the products convey a more fresh and genuine identity. These marvelous minimalist packages show you don't always have to be over the top to stand out.
6.8
Score
Popularity
Activity
Freshness
42
Custom Book Covers
Custom Book Covers
Thatcher Wine Designs Modern and Minimalist Jackets for Novels
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41
Ice Cold Packaging
Ice Cold Packaging
Arctic Beer Gets a Modern Makeover by Tank that Reflects Its Icy Nature
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40
Bare-Bones Chocolate Branding
Bare-Bones Chocolate Branding
Kyla Tom Packages Sweets in the Most Minimalist Manner Possible
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39
Bold Bee Packaging
Bold Bee Packaging
Denniston Apiary Honey is Flowery and Enticing
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38
Neon Beverage Cans
Neon Beverage Cans
The Zoda Energy Drink Boasts an Electrifying Package Design
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37
Animated Beverage Branding
Animated Beverage Branding
Lipton Packaging by Cesar Evangelista Features Chaotic Cartooning
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36
Minimalist Repackaged Sodas
Minimalist Repackaged Sodas
Turner Duckworth Gives Diet Coke a New Look
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35
Color-Coded Packaging
Color-Coded Packaging
Keller Maurer Design Provides a Pallet of Color for Schloss Hohenkammer
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34
Minimalist Milk Product Packaging
Minimalist Milk Product Packaging
Adir Dairy Serves Goods With Simple and Effective Branding
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33
Rad Retro Packaging
Rad Retro Packaging
Sam Kittinger Creates Simplistic Designs for Popular Board Games
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32
Modest Organic Merchandizing
Modest Organic Merchandizing
Soy Packaging Appeals to Those Who Value Health
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31
Palatable Lime Green Packaging
Palatable Lime Green Packaging
Tacie's Kitchen Branding Exudes a Citrus, Savory Appeal
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30
Minimalist Bonbon Bars
Minimalist Bonbon Bars
St Gallen Chocolate Packaging Keeps it Sweet and Simple
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29
Unpretentious Paper Packaging
Unpretentious Paper Packaging
The CuldeSack El Poaig Olive Oil Looks Decievingly Simple
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28
Drug-Inspired Soft Drinks
Drug-Inspired Soft Drinks
Loren Kulesus' Pain-Relieving Energy Drink Packaging
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27
Illuminating Typography Books
Illuminating Typography Books
'Cultural Connectives' Links Arabic and Latin Languages
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26
Eco Minimalist Shoeboxes
Eco Minimalist Shoeboxes
The Clever Little Bag from Puma is Captain Planet-Approved
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25
Elegant Minimalist Packaging
Elegant Minimalist Packaging
Marc Atlan Creates Design for White Wood Candles
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24
Experimental Egg Cartons
Experimental Egg Cartons
Eva Valicsek Makes Conventional Containers 'Eggciting'
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23
Minimalist Brewing Design
Minimalist Brewing Design
Seattle's Best Coffee Design Cleans Up Their Look
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22
Minimalist Baking Branding
Minimalist Baking Branding
Hyperakt Creates a Solid Brand Identity for Sullivan Street Bakery
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21
Heritage-Inspired Wine Labels
Heritage-Inspired Wine Labels
Manaresi Winery Packaging Channels the Family's Past
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20
Vibrant Eco-Friendly Workbooks
Vibrant Eco-Friendly Workbooks
The Ecosystem Notebooks House 100% Recycled Paper
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19
Pint-Sized Branding
Pint-Sized Branding
The TVN Channel Campaign Puts Famous Logos on the Short List
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18
Repurposed Grease Packaging
Repurposed Grease Packaging
Further Products Attains Simplistic Branding from Aesthetic Movement
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17
Unbranded Cigarette Packaging
Unbranded Cigarette Packaging
The 'Rethink' Packaging from Build Follows Minimalist Aesthetics
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16
Minimalist To-The-Point Branding
Minimalist To-The-Point Branding
The All About Tea Labels are Clean and Simple
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15
Modular Manicure Branding
Modular Manicure Branding
S.he Stylezone Packaging Makes Your Compact Cosmetics Kit
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14
Minimalist Beer Bottles
Minimalist Beer Bottles
The Heineken Icone Pure Packaging Keeps it Simple with White
<
13
Pretty Pink Packaging
Pretty Pink Packaging
The Zen Tea Package Design by Konrad Sybilski is Soft and Calming
<
12
Smiley Soda Logos
Smiley Soda Logos
Pepsi's Emotion-Based Branding
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11
Symbolic Extract Branding
Symbolic Extract Branding
Greek Extra Virgin Olive Oil Packaging is Simple and Scrupulous
<
10
Dark Beer Branding
Dark Beer Branding
The Tomat Design ‘JC' Lager is Inspired by the Sea and Strong Flavo
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9
Delectable Brew Branding
Delectable Brew Branding
Plain T Packaging Reserves All the Frills for the Tea's Flavor
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8
Delicious Skincare Designs
Delicious Skincare Designs
The Ayelet Naturals Line is Scrumptiously Fresh and Organic
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7
Simplistic Fruit Packaging
Simplistic Fruit Packaging
Atipus Creates a Beautiful Brand Identity for Fruita Blanch
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6
Minimalist Packaging
Minimalist Packaging
'Milk' by Darren Custance Keeps Things Simple
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5
Cute Simple Packaging
Cute Simple Packaging
Gail's Bakery Package Design is Minimalist and Sweet
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4
Minimalist Brand Makeovers
Minimalist Brand Makeovers
A2591 Simplifies Product Logos
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3
Understated Dessert Branding
Understated Dessert Branding
Solo Ice Cream Packaging Saves the Frills for the Treats' Flavoring
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2
Simplified Product Packaging (UPDATE)
Simplified Product Packaging (UPDATE)
Antrepo Design Industry Designs Minimalist Labels
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1
Evolutionary Logo Diagrams
Evolutionary Logo Diagrams
Stock Logos Predicts How Companies will Look Over Time
<