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$200,000 Lunch Boxes

18K Gold-Plated Takashimaya Osechi Bentos Fetch a High Price

— October 6, 2011 — Luxury
To celebrate its 180th anniversary, Takashimaya Osechi lunches will be served in a breathtaking 18K gold bento box. If you yawned in the face of $1,000 dollar cupcakes and $5,000 burgers are just not your bag, perhaps this $229,000 traditional Japanese boxed lunch will tickle your fancy. The successful Japanese department store Takashimaya is known for their high-end renditions of the traditional Japanese dish Osechi, which is typically consumed on the first of January. The meal consists of rice, meat and root vegetables contorted into the kind of stellar presentation the Japanese are known for.

The boxes were created by famed Japanese goldsmith Koichi Ishikawa and the legendary Japanese sculptor Hoseki Okuyama. For the first time ever, those who preorder their Takashimaya Osechi lunches before the end of October will have the chance to win one of three of the opulent boxes.

These lunch boxes are coveted for sure, but very few will even have the option to partake in such an extravagant contest; however, if you're seriously considering it, be forewarned, I sincerely doubt the box is dishwasher safe.
Trend Themes
1. Luxury Food Experience - The trend of creating high-end and extravagant food experiences, like the $229,000 Takashimaya Osechi lunch boxes, presents an opportunity for luxury dining establishments to offer unique and exclusive meals to affluent customers.
2. Artisanal Collaboration - The collaboration between a renowned goldsmith and sculptor to create the 18K gold bento boxes showcases the trend of artists and craftsmen coming together to produce one-of-a-kind products, offering innovative opportunities for collaborations in various industries such as fashion and home decor.
3. Limited Edition Collectibles - The inclusion of a contest to win one of the opulent boxes adds a sense of exclusivity to the product, reflecting the trend of limited edition collectibles that engage consumers through the anticipation of winning or purchasing unique items, which presents an opportunity for luxury brands to create limited edition products for their customers.
Industry Implications
1. Luxury Dining - The luxury food experience trend presents an opportunity for high-end restaurants and dining establishments to create lavish and extravagant menu items, catering to affluent customers seeking exclusive culinary experiences.
2. Art and Design - The collaboration between artists and craftsmen in the creation of the 18K gold bento boxes highlights the potential for disruptive innovation in the art and design industry, with opportunities for unique and luxurious creations that blend traditional craftsmanship with modern aesthetics.
3. Collectibles and Luxury Goods - The trend of limited edition collectibles and exclusive products presents an opportunity for luxury brands to create high-value, limited edition goods that cater to the desires of collectors and affluent consumers who seek out unique and rare items.
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