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Playground Bookstores

Kid's Republic in Beijing Offers a Fun Way to Learn

— August 27, 2011 — Business
Kids in Beijing sure are lucky; they get to go to Kid's Republic -- a children's bookstore with an innovative, playgroundlike design -- not only to read but also to play.

Designed by Keiichiro Sako of SKSK Architects, Kid's Republic is China's first specialized children's bookstore. In addition to being stocked with picture books, this imaginative store mimics the look of a fantasyland with its elaborate use of color and fun design elements. For example, a ribbon with rainbow colors all over it streams, twists and whirls throughout the store, and there is an activity area where children can enjoy animated shows and storytelling or participate in the Reader's Club, which offers children fun, reading-related activities.

According to The Retail Blog, Kid's Republic's goal is to to make Chinese and foreign children's books available to both children and their parents in addition to an environment where they can relax and read.
Trend Themes
1. Imaginative Bookstore Design - The playground-like design of Kid's Republic bookstore offers an opportunity for innovative and immersive retail experiences.
2. Interactive Reading Activities - The Reader's Club and animated shows at Kid's Republic provide an avenue for disruptive innovations in interactive storytelling and educational engagement.
3. Children's Bookstore Market - The establishment of China's first specialized children's bookstore, Kid's Republic, opens up new opportunities and challenges for the children's literature industry.
Industry Implications
1. Retail and Store Design - Kid's Republic's imaginative and playground-like store design presents disruptive innovation possibilities for the retail industry.
2. Children's Education and Entertainment - The interactive and reading-focused activities at Kid's Republic create opportunities for disruptive innovations in the children's education and entertainment industry.
3. Publishing and Literature - The presence of China's first specialized children's bookstore prompts the need for innovative disruptions in the publishing and literature industry, catering specifically to children's books.
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