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Chilled Automotive Cushions

Stay Frosty with the Thanko Water Cool Car Seat

— August 4, 2011 — Tech
The one thing people dread about getting into the car during the summer is the burning sensation of a hot leather seat; but with the Thanko Water Cool Car Seat, things are about to change.

Sure, you can leave the windows open, but let’s face it, you’re letting in hot air. Air conditioning is a great solution, but it takes forever to start up. The Thanko Water Cool Car Seat is a cushion that’s connected to a pump that you can fill with ice cold water. According to OhGizmo!, this can “cool a seat from upwards of 60℃ down to 28℃” and it’ll keep cool for up to eight hours. You need to connect it to a cigarette later to activate the pumping mechanism and you can use it at home by powering it with an adapter. This could be worth an investment to prevent the bum from burning.
Trend Themes
1. Water-cooling Technology - Developing water-cooling technology for various applications can provide a more efficient and eco-friendly way to cool down during hot weather.
2. Personalized Comfort Products - Designing personalized comfort products for different occasions such as car seats, office chairs, and home furniture can improve user experience and increase customer satisfaction.
3. Portable Cooling Devices - Creating portable cooling devices that can be easily transported, powered by batteries or adapters, and used in different locations such as cars, outdoors, and public spaces can be a new market opportunity for innovative companies.
Industry Implications
1. Automotive - Integrating water-cooling technology into car seats can enhance driving comfort and safety, and create a competitive advantage for car manufacturers.
2. Home Appliances - Developing personalized cooling products for home use such as chairs, beds, and home theaters can provide a new revenue stream for appliance companies and improve customers' lifestyle.
3. Leisure and Travel - Designing portable cooling devices for outdoor activities such as camping, hiking, and picnicking can attract outdoor enthusiasts and tourists, and expand the market of leisure and travel industry.
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