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Dork-Defining Flowcharts

The Evolution of the Geek Infographic Tracks Every Single Breed of Geek

— July 27, 2011 — Social Media
The Evolution of the Geek Infographic tracks the hilarious development of the various types of geeks since the beginning of time. Starting with the 'Glecken' who is classified as the first species of Geek from the 1500s and ending with the Glee Geek, the Evolution of the Geek Infographic is highly hilarious and amusing.

Featuring plenty of bright colors, this flowchart rates high in its aesthetic presentation. Each geek is showcased in cartoon form wearing clothing suitable to its unique characteristics and traits. The further one moves down the chart, the more variation of geeks there are including the 'Book Geek,' the 'Politics Geek' and my personal favorite, the 'Dungeons and Dragons Geek.' Check out the Evolution of the Geek infographic to see if you can relate!

Implications - Humor is one of the strongest qualities or traits a business can posses. Consumers will be likely to invest in businesses that portray themselves in an approachable manner. Humor is one of the simplest ways to achieve a leveled relationship between company and client.
Trend Themes
1. Humorous Infographics - Creating humorous infographics can be a disruptive way for businesses to engage with consumers and build approachable relationships.
2. Geek Culture Marketing - Embracing and targeting geek culture can present disruptive opportunities for businesses to tap into a passionate and loyal consumer base.
3. Nostalgia Marketing - Leveraging nostalgia, such as tracking the evolution of geeks, can provide businesses with a disruptive way to create emotional connections with consumers.
Industry Implications
1. Marketing and Advertising - Humorous infographics and geek culture marketing can be applied in the marketing and advertising industry to disrupt traditional approaches and engage consumers.
2. Fashion and Apparel - Incorporating geek culture into fashion and apparel offerings can be a disruptive innovation opportunity to tap into a niche market and cater to the preferences of geek consumers.
3. Entertainment and Media - Leveraging nostalgia and geek culture in entertainment and media can enable businesses to create disruptive content that connects with audiences on a deeper level.
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