The Iron Man MK IX Armor Lights up Chests Like the Comic Hero
Jason Soy — July 22, 2011 — Pop Culture
References: thinkgeek & fashionablygeek
What separates Tony Stark from most normal human beings is the fact that he has an Arc Reactor sticking out the middle of his chest -- also the fact that he's filthy stinking rich and that he's Iron Man, but I digress -- and now you can do the same with this Iron Man MK IX Armor t-shirt.
The Iron Man MK IX Armor is a men's t-shirt that includes light-up LEDs emulating the glow and pattern of Iron Man's power source. It operates on three AAA batteries and will have your friends wondering about what you secretly do in your spare time (to which you'll respond,"Saving the world!" of course).
Implications - Consumers enjoy licensed products featuring pop culture references as they feel it allows them to express their fan appreciation for a particular franchise. Corporations can capitalize off this consumer desire to show dedication by hosting events where consumers can congregate and demonstrate their appreciation with other like-minded individuals.
The Iron Man MK IX Armor is a men's t-shirt that includes light-up LEDs emulating the glow and pattern of Iron Man's power source. It operates on three AAA batteries and will have your friends wondering about what you secretly do in your spare time (to which you'll respond,"Saving the world!" of course).
Implications - Consumers enjoy licensed products featuring pop culture references as they feel it allows them to express their fan appreciation for a particular franchise. Corporations can capitalize off this consumer desire to show dedication by hosting events where consumers can congregate and demonstrate their appreciation with other like-minded individuals.
Trend Themes
1. Pop Culture Clothing - Capitalizing on consumer desire for licensed products featuring popular franchises by creating clothing items that allow fans to express their fan appreciation.
2. LED Fashion - Exploring the integration of LED lights into clothing items to create unique and eye-catching designs that showcase personal style.
3. Fan Community Events - Organizing events or gatherings where fans can come together and express their dedication to a specific franchise through various activities and demonstrations.
Industry Implications
1. Apparel - The apparel industry can tap into the market of pop culture clothing by creating licensed clothing items that cater to fans of popular franchises.
2. Fashion Technology - The fashion technology industry can explore the integration of LED lights into clothing designs to create innovative and technologically advanced fashion pieces.
3. Event Management - The event management industry can organize fan community events or conventions that provide a platform for fans to connect and celebrate their shared interests in specific franchises.
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