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Social Media Timelines

The 'Skype a Coming of Age Story' Infographic is Lighthearted & Info-Packed

— July 8, 2011 — Pop Culture
Over the past 10 years, Skype has transformed from an unsuccessful business venture to one of the most significant computer-based communication tools of the decade, as the 'Skype a Coming of Age Story' infographic demonstrates. The colorful, info-packed infographic was created by 'OnlineMBA,' which specializes in creating comprehensive resource guides for users.

Skype has received a great deal of publicity lately as a result of landing a $8.5 billion deal from the heavyweights at Microsoft, and more recently talks of collaborating with Facebook. For those looking to learn a bit more about the turbulent journey Skype has taken to achieve its enormous success, the 'Skype a Coming of Age Story' infographic is a must-see!

Implications - Infographics continue to prove their worth within a society of consumer's with little patience for information-overload. Businesses that utilize infographics on their websites will find that the combination of colorful graphics, timelines, and information will help users to easily be intrigued to learn more about a company.
Trend Themes
1. Infographic Marketing - Businesses that utilize infographics on their websites will find that the combination of colorful graphics, timelines, and information will help users to easily be intrigued to learn more about a company.
2. Computer-based Communication Tools - Skype's transformation from an unsuccessful business venture to one of the most significant computer-based communication tools of the decade presents opportunities for further innovation in this area.
3. Collaboration Between Software Companies and Social Media Platforms - Skype's talks of collaborating with Facebook opens up possibilities for disruptive innovation in the realm of software company and social media platform partnerships.
Industry Implications
1. Marketing and Advertising - The rise of infographics as effective marketing tools presents opportunities for businesses in the marketing and advertising industry to explore new ways of engaging consumers.
2. Telecommunications - Skype's success as a computer-based communication tool highlights the potential for disruptive innovation in the telecommunications industry.
3. Software Development - The collaboration between Skype and Facebook suggests potential opportunities for disruptive innovation in the software development industry, particularly in relation to social media integration.
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