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Towering Typographic Architecture

The Cadence Architects Splice Building Uses Words to Stand Out

— July 5, 2011 — Art & Design
The Cadence Architects Splice building uses a unique horizontal design combined with wording on windows to make this structure stand out from the crowd.

By using angled windows to create a distinct perspective when looking at the front of the building, Cadence Architects manages to present a design that requires a second glance. The font on the windows is rarely seen on an architectural structure, making this design eye-catching in more ways than one. The Cadence Architects Splice building is an architectural inspiration.

Implications - With consumers caught up in busy lifestyles, it becomes difficult for companies to gain attention from customers. Companies should not be afraid to take a risk when designing a new product. Making slight alterations to a familiar design is a great way to innovate without risking too much for a business as consumers are sure to recognize the product and purchase it based on recognition.
Trend Themes
1. Unique Architecture Design - The use of angled windows and distinctive typography on buildings is an emerging trend that captures attention and creates a unique architectural experience.
2. Eye-catching Branding - Incorporating uncommon fonts and designs in architectural structures is a growing trend that can help businesses differentiate their brand and attract customers through visual appeal.
3. Innovative Product Design - Making subtle changes to familiar designs is a trend that allows companies to introduce new products without taking significant risks, leveraging consumers' recognition and increasing the chances of purchase.
Industry Implications
1. Architecture - The architectural industry can explore unconventional design techniques, such as using angled windows and typography, to create standout structures that leave a lasting impression on viewers.
2. Branding and Marketing - The branding and marketing industry can help businesses incorporate unique typography and design elements into their physical structures to enhance brand visibility and attract attention from potential customers.
3. Product Development - The product development industry can benefit from the trend of making slight alterations to familiar designs, maximizing consumer recognition and trust while introducing innovative features and functionalities.
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