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Romantic Code Cards

The Wallaroo Produces Geeky Greeting Cards

— July 3, 2011 — Lifestyle
Etsy boutique The Wallaroo has created a perfectly coded card to give to a special person in your life.

Designed with a geeky aesthetic, each of The Wallaroo's cards have a nerdy element to it. From Han Solo and Princess Leia with "I Love You - I Know" written in Aurebesh to binary code for love, these cards are a great way to tell your geeky love how you feel.

Additionally, The Wallaroo has designed birthday cards with Tetris themes and Mother's Day cards with R2-D2 and his mother.

Implications - Consumers want unconventional ways to tell their significant other how they feel. By offering unique greeting card alternatives, a company can capitalize on thinking outside of the box while evoking the feeling that the product helps the person stay true to his or her personality.
Trend Themes
1. Unconventional Greeting Cards - Innovative greeting cards that offer unique alternatives for expressing emotions.
2. Geek-chic Designs - Greeting cards featuring nerd-inspired aesthetics and references that appeal to the geek community.
3. Personalized Expressions of Love - Customizable greeting cards that allow consumers to convey their unique feelings and stay true to their personality.
Industry Implications
1. Printed Greeting Cards - The traditional greeting card industry can disrupt its own market by adapting to unconventional designs and unique customization options.
2. Geek and Pop Culture Merchandise - Companies in the geek and pop culture merchandising industry can expand their product offerings by including innovative greeting cards with niche designs.
3. E-commerce and Online Marketplaces - Online platforms dedicated to selling creative and personalized products can incorporate unconventional greeting cards to cater to niche markets.
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