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Neon Color-Blocking Collections

The Alice + Olivia Resort 2012 Line is Fun and Sunny

— June 25, 2011 — Fashion
I can't think of a more hipster yet sophisticated look for your vacation wardrobe than the Alice + Olivia Resort 2012 collection. Fun, quirky and all kinds of sunny, you will have to get your fellow travel companions to wear sunglasses not for the bright day abroad, but to shield their eyes from your neon, color-blocked outfits.

Taking this fashion fad to another more playful level, the Alice + Olivia Resort 2012 collection has a quirky aesthetic that is all about chic attitude and fresh outlooks. The collection also has a vintage '60s and '70s vibe that encourages wearer to embrace the carefree abandonment that those two eras are known for.

Full of maxi dresses, flirty rompers and vibrant shorts, the Alice + Olivia Resort 2012 collection offers everything you would need for a getaway.
Trend Themes
1. Neon Color-blocking - Disruptive innovation opportunity: Develop sustainable and eco-friendly neon dyes for color-blocking fashion collections.
2. Playful Quirky Aesthetic - Disruptive innovation opportunity: Create a digital platform that allows customers to personalize and customize their own quirky outfits.
3. Vintage '60s and '70s Vibes - Disruptive innovation opportunity: Design a virtual reality experience that immerses users in the fashion trends and cultural highlights of the '60s and '70s.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Integrate augmented reality technology into in-store shopping experiences to allow customers to virtually try on neon color-blocking outfits.
2. Textile Manufacturing - Disruptive innovation opportunity: Develop sustainable and recyclable fabrics that capture the vibrant colors and retro feel of the '60s and '70s fashion trends.
3. Personal Styling Services - Disruptive innovation opportunity: Use AI-powered algorithms to curate personalized fashion recommendations inspired by the playful and quirky aesthetic of the Alice + Olivia Resort 2012 collection.
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