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Cycle-Centric Couture

Frankie Morello's SS 2012 Men's Collection Wheels Bike-Wear to the Run

— June 22, 2011 — Fashion
Cycle-centric clothing has finally earned a place at the Milano Fashion Week thanks to Frankie Morello.

The latest Frankie Morello collection is the manifesto of hip creativity, grand style and biker fun. The use of explosive colors and surprising but extremely stylish combinations -- like biker pants with classic jacket and tie -- will leave you in awe. It's especially exciting to see how much influence streetwear has on high fashion.

The proposed Frankie Morello combinations include loose knee-length shorts, elastic biker tops, biker rain coats combined with classic but colorful jackets and long pants. Thanks to Frankie Morello, designers Maurizio Modica and Pierfrancesco Gigliotti, everyone is invited to fashionably roll the summer away in 2012.
Trend Themes
1. Cycle-centric Fashion - The intersection of cycling and runway fashion presents an opportunity to create innovative designs that prioritize both style and functionality.
2. Streetwear Influence - As streetwear continues to have a significant impact on high fashion, designers have the opportunity to incorporate edgy and unexpected elements into their collections.
3. Sportswear-luxury Fusion - The fusion of sportswear and luxury fashion presents an opportunity to create visually striking and versatile clothing that appeals to consumers seeking both comfort and style.
Industry Implications
1. Fashion - The fashion industry can capitalize on the cycling trend to create collections that cater to cycling enthusiasts while still maintaining high fashion standards.
2. Athletic Wear - The athletic wear industry has the opportunity to create specialized apparel and accessories catering to the needs of cyclists while still maintaining on-trend designs.
3. Sports Equipment - Sports equipment companies can create innovative products, such as high-performance cycling gear integrating smart fabric technology with unique, stylish designs that combine functionality and fashion.
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