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Purpose-Driven IT Companies

Better The World is a B Corporation Using Technology for Social Good

— June 17, 2011 — Social Good
Better The World is a technology and services company that helps organizations develop impactful and engaging fundraising and corporate social responsibility initiatives. The company is currently supporting upwards of 30 initiatives using its’ proprietary technology platform; Causefinity. Causefinity has been developed to help organizations build awareness, increase participation, enable transparent reporting (of their impact), and ultimately, increase the impact of their programs.

The company is the world’s first internationally certified B Corporation -- which embeds their social mission in the business.

So how does Better the World make a positive social impact?

The company uses its technology platform to not only help companies and not-for-profits create more engaging programs, but it also creates communities online where the general public can use the tools. Freeraiser.com is an online community that gives people donation free ways to give to charity.

Ultimately, Better the World is working to use technology as a weapon for positive social change. Visit Better the World or Freeraiser.com for more information and examples of their work.

Contact Information:
Better the World Website
488 Wellington Ave. West, Suite 501
Toronto, Ontario
M5V 1E3
CANADA
Trend Themes
1. Purpose-driven IT Companies - Technology companies that prioritize social impact and use their platforms for positive change.
2. Impactful Fundraising Initiatives - Organizations utilizing technology to create engaging and effective fundraising campaigns.
3. Community-based Giving Platforms - Online platforms that provide donation-free ways for the public to contribute to charitable causes.
Industry Implications
1. Information Technology - IT companies that focus on creating social impact through their technology solutions.
2. Nonprofit Sector - Organizations in the nonprofit sector that leverage technology to enhance their fundraising efforts.
3. Online Giving - Companies and platforms that enable individuals to give to charity in unconventional ways.
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