Drymer v0.5
Going Like Sixty — November 3, 2007 — Unique
References: bornrich.org
The electrically assisted Drymer v0.5 recumbent bike adds some serious style to the green movement. Recumbent bikes are so much more comfortable than the usual bike, having wider seats, a laid back position, fairings and other accessories that make it a fun way to tour. This recumbent isn't as geeky as most. It has a small electric motor that will give you an assist on those long grades.
Implications - While the green movement has many consumers changing their lifestyles, many consumers are hesitant to do so on account of having to give up their high quality of living standards. Businesses that are able to provide eco-friendly products that do not compromise comfort or convenience will appeal to a large clientele of on-the-fence eco-conscious consumers.
Implications - While the green movement has many consumers changing their lifestyles, many consumers are hesitant to do so on account of having to give up their high quality of living standards. Businesses that are able to provide eco-friendly products that do not compromise comfort or convenience will appeal to a large clientele of on-the-fence eco-conscious consumers.
Trend Themes
1. Electric-assisted Recumbent Bikes - Opportunity to cater to eco-conscious consumers by offering comfortable and stylish electric-assisted recumbent bikes.
2. Green Movement - Providing eco-friendly products without compromising comfort or convenience opens up opportunities to tap into the growing green movement.
3. Alternative Transportation - Meeting the demand for alternative transportation options by offering electric-assisted bikes for easier commuting and touring.
Industry Implications
1. Bicycles - Highlighting the electric-assisted recumbent bikes in the bicycle industry to attract eco-conscious consumers.
2. Sustainable Design - Integrating sustainable and stylish design in the development of recumbent bikes to cater to the green movement.
3. Outdoor Recreation - Leveraging the electric-assisted recumbent bikes to provide a fun and eco-friendly option for outdoor enthusiasts and tour operators.
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