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Text Message Jewelry (UPDATE)

CHAO and EERO Let You Show Off Your Grammatical Side

— March 24, 2011 — Fashion
Finnish jewelry designers CHAO & EERO have released a unique line of jewelry that lets you connect to your feelings. All the wonderful creations by CHAO & EERO are handmade in the CHAO & EERO studio in Lahti. Each piece of jewelry they create is a miniature work of art and expresses a certain emotion or feeling -- via punctuation.

The line, which includes necklaces and rings, features various emoticons and punctuation forms. The CHAO & EERO SIGNS sliver collection takes commas, questions marks and quotation marks to a whole new level. Now, not only can you wear your heart on your sleeve, but you can also show just how different you feel each and every day right on your fingers and along your neck.
Trend Themes
1. Emotive Jewelry - The trend of jewelry expressing specific emotions through punctuation forms and emoticons has an opportunity for further innovation in customizable designs and new forms of expression.
2. Personalized Accessories - The trend of expressing uniqueness through jewelry pieces opens an opportunity for innovation in personalized designs and AI-generated accessories that capture individual characteristics.
3. Wearable Technology - The trend of creating jewelry pieces that integrate technology has an opportunity for disruption in developing smart necklaces or rings that users can interact with via their smartphones or smartwatches.
Industry Implications
1. Fashion - The jewelry industry has an opportunity to integrate more personalized and emotive designs in their collections and innovate their manufacturing process with technology.
2. Technology - The technology industry has an opportunity to develop wearable accessories that can integrate with social media platforms or provide insights into the user's emotional state.
3. Marketing - The marketing industry has an opportunity to explore the potential of emotive jewelry in creating relatable campaigns that utilize the emotional expression of the wearer.
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