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$161,000 Gold Putters

This Ultra Expensive Odyssey Golf Diamond Putter is the Ultimate Toy

— March 18, 2011 — Luxury
Golf is traditionally an expensive sport by default, but a few hundred dollars for an 18-hole round is chump change next to this Odyssey Gold Diamond Putter.

At a steep price of $161,000, this shimmering gem-encrusted piece with its 18-carat white gold club head its 240 rubies definitely isn't your grandmothers mini-golf chipper. On top of its ruby and gold extravagance, however, the aptly named Oddssey Gold Diamond Putter also features over 368 diamonds which, for those counting, is definitely more than a paltry sum.

Needless to say, it will be interesting to see if any of the millionaires who fork out the cash to get their hands on this incredible piece of work will be inclined to use it on the green. My thinking is that it might find itself more suited to a glass display case than a golf club bag.
Trend Themes
1. Luxury Golf Accessories - The high demand for extravagant golf accessories, such as the $161,000 Odyssey Gold Diamond Putter, presents an opportunity for luxury brands to create exclusive and opulent golf products.
2. Experiential Golfing - Golfers seeking unique and memorable experiences are willing to invest in pricey and extravagant golf equipment, like the Odyssey Gold Diamond Putter, to enhance their game and create a sense of exclusivity.
3. Gem-encrusted Sports Equipment - The market for gem-encrusted sports equipment, exemplified by the Odyssey Gold Diamond Putter, offers a disruptive innovation opportunity for merging the worlds of luxury and sports to create one-of-a-kind products.
Industry Implications
1. Luxury Goods - Luxury goods brands have the potential to tap into the lucrative market of golf enthusiasts by offering high-end and embellished golf equipment, like the Odyssey Gold Diamond Putter, that appeals to wealthy consumers seeking exclusivity and prestige.
2. Sports Equipment - The sports equipment industry can explore the creation of limited-edition and extravagant golf accessories, like the Odyssey Gold Diamond Putter, to cater to affluent golfers looking for unique and premium options to elevate their game.
3. Jewelry - Jewelry companies can expand their offerings by venturing into the production of gem-encrusted sports equipment, like the Odyssey Gold Diamond Putter, to attract sports enthusiasts who value both luxury and performance in their equipment.
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