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60s Road Trip Photoshoots

Jesinta Campbell Sizzles for the Autumn/Winter 2011 Novo Shoes Campaign

— March 13, 2011 — Fashion
Miss Universe Australia 2010 Jesinta Campbell looks like a 60s stunner in the Autumn/Winter 2011 Novo Shoes campaign. The beauty queen can be seen in a saucy road-trip photoshoot, which was photographed by Bronwyn Kidd, pumping gas and hanging out at a diner.

The Autumn/Winter 2011 Novo Shoes campaign features shoes from the Travel in Style Collection. Shoes of all kinds can be found, such as military-inspired boots, sensually strappy sandals and ladylike heels. I love the wide range in the collection, featuring shoes perfect for nightclub dancing or a day at work. The colors of the shoes match the fall season as well, with dark browns, deep reds and other earth tones.
Trend Themes
1. Retro Fashion - Opportunity for fashion brands to create collections inspired by vintage styles of the 60s.
2. Nostalgia Marketing - Opportunity for brands to tap into consumers' desire for nostalgic experiences and products.
3. Seasonal Color Palette - Opportunity for beauty and fashion brands to align their product offerings with the colors of the fall season.
Industry Implications
1. Fashion - Opportunity for fashion brands to leverage the popularity of retro fashion trends.
2. Advertising - Opportunity for brands to incorporate nostalgia marketing techniques into their advertising campaigns.
3. Beauty - Opportunity for beauty brands to develop makeup and nail products inspired by the seasonal color palette.
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