Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Interactive Athletic Apparel Apps

The RLX iPad App Gives Your Sporty Fingers a Workout

— March 1, 2011 — Pop Culture
Ralph Lauren has launched a heavily-animated and interactive RLX iPad App to promote its Ralph Lauren Extreme apparel line. The new digital lookbook aims to engage users in giving their fingers a work out of their own by integrating rich, multi-touch capabilities. The app not only features the new spring collection but lets users interact with the sportswear to experience the clothing's athletic abilities.

iPad users can reveal the vibrant line by using their fingers to swipe in the colors against the black-and-white images. They can also tap the screen to freeze the models in midair while holding acrobatic poses. A quick blow into the tablet's mic demonstrates the “light-as-air” fabrics in billowing action.

Through these high-performing experiences, the RLX iPad App displays the agility, power, speed and comfort of the athletic apparel line.
Trend Themes
1. Interactive Athletic Apparel Apps - Opportunity for brands to create interactive apps that engage users and showcase the features of their athletic apparel.
2. Digital Lookbooks - The use of interactive digital lookbooks allows for a more engaging and immersive experience for customers to explore clothing collections.
3. Multi-touch Technology - Incorporating multi-touch capabilities in apps and interactive platforms enhances user interaction and creates a unique experience for customers.
Industry Implications
1. Fashion Retail - Fashion brands can leverage interactive apps and digital lookbooks to showcase their apparel collections and attract tech-savvy customers.
2. Sports Apparel - Sportswear brands can use interactive apps to demonstrate the functionality and performance of their athletic apparel in a digital format.
3. Technology - Developers and tech companies can create innovative multi-touch platforms and apps to cater to the growing demand for interactive experiences in the fashion industry.
2.8
Score
Popularity
Activity
Freshness