Store Marks New Store With Public Transport Makeover
GREAT PR stunt from Ikea – Ikea trains. Lets leave aside the obvious jokes between them and British Rail for now shall we:
Whilst not to my taste I think the concept is great and I love the fact they actually had the balls to pull this one off:
Basically they outfitted a train in Kobe with sofas and curtain to mark the opening of a new shop in the city. Well you could not miss it!!!
Whilst not to my taste I think the concept is great and I love the fact they actually had the balls to pull this one off:
Basically they outfitted a train in Kobe with sofas and curtain to mark the opening of a new shop in the city. Well you could not miss it!!!
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