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New Marketing Strategy (6,633 Trends) |
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Celebrity Mockvertisements
The Paris Hilton 'Vacant' Ad in New Zealand Makes the Heiress AngryBy Jacqueline Parrish - A Paris Hilton ‘Vacant’ billboard advertisement that has been popping up all over New Zealand is brilliant marketing, although, it has the hotel heiress fuming. The Paris Hilton ‘Vacant’ billboard advertisement…
202 Views
Social Nutrition Labels (GALLERY)
Project Label Reveals a Company's Social ResponsibilityBy Katherine Vong - With nutrition labels now mandatory on food products, the next step may be ‘social nutrition labels.’ Project Label creates these social nutrition labels to help track the social and environmental responsibility…
187 Views
Hatted Beverages (GALLERY)
Innocent Drinks Helps the Aged and Tastes DeliciousBy Marissa Liu - Innocent drinks has joined forces with British grocer Sainsbury’s to raise funds in support of Age Concern and Help the Aged. Innocent drinks has behatted their delicious smoothies with adorable knitted…
168 Views
Old School Winter Collectibles (GALLERY)
Vintage Ski Posters are Kitschy CoolBy Robyn Currie - Collectibles are a sure-fire way to make loads of money in the long run. Hang on to something long enough, it is sure to increase in value. How about investing in the niche market of vintage ski posters?…
331 Views
Ink Blot Commercials (VIDEO)
Niko Tziopanos Creates a Smoky Historical Commercial for China Central TVBy Rachel Bowman - Sometimes commercials are created that appear as more than a commercial, and this one by Niko Tziopanos for China Central TV is one of them. The ink stain commercial for China Central TV is a smoky look…
282 Views
Collapsible Water Bottles (GALLERY)
The Vapur Anti-Bottle Fits in Your Pocket When EmptyBy Jorden Naseby - Vapur has reinvented the water bottle with their collapsible reusable plastic water bottle. Unlike your average chunky water bottle, the Vapur ‘anti-bottle’ folds to fit in your pocket (obviously when…
917 Views
Colorless Soda Cans (GALLERY)
Harc Lee Design Makes a Coca-Cola Can Eco-FriendlyBy Marissa Brassfield - We've featured the eco-friendly designs of Harc Lee before, and this concept of colorless soda cans is his latest. Rather than the bright, printed packaging we're used to seeing on Coca-Cola cans, this…
816 Views
Bird-Flipping Lookbooks (GALLERY)
Arielle de Pinto 2010 Jewelry Collection Gives a One-Fingered SaluteBy Marissa Brassfield - The lookbook for the Arielle de Pinto 2010 jewelry collection is an eclectic group of images, the first of which I've chosen to feature includes two hands, one black and one white, flipping off the camera.…
689 Views
Old-School Van Revivals (GALLERY)
The Hybrid Subaru 360 Van is a Retooled Blast from the PastBy Robyn Currie - Since when did Subaru make vans? Rumor has it, their van was the first import they brought to the U.S. And now the Subaru 360 van is getting a new life. This original beauty has been re-tooled, and given…
768 Views
10 Hairy Armpit Innovations (CLUSTER)
From Armpit Pampering to Air Conditioned SuitsBy Meghan Young - For those of you who are either looking for hairy armpit innovations to solve that problem area or simply fascinated by the armpit, make sure to check out this cluster. It's packed with pit-loving features,…
1,406 Views
Radical Motorcycle Remodels (GALLERY)
The Powerful, Newly Revamped 2010 BMW R 1200 GSBy Marissa Liu - The newly updated 2010 model for the super popular BMW R 1200 GS motorcycle has been unleashed. This motorcycle sets the standard for off-road (and on the road) bikes. The new 2010 model boasts dual-overhead…
1,007 Views
Human Fireflies (VIDEO)
Hotaru-san by So-Net is a Japanese Guerrilla CampaignBy Bianca Bartz - Now here's a campaign based on a literally glowing idea. Human fireflies were unleashed by So-net on the streets of Japan. The participants were dressed in black, from capped head to toe, and had soccer…
436 Views
Cherry Belt Beverages (GALLERY)
Antioxidant-Rich Cherrygood Drinks Are Made With Montmorency CherriesBy Marissa Liu - Cherrygood drinks are an extremely powerful and tasty antioxidant beverage made from yummy Montmorency cherries from Michigan's cherry belt (and no added sugar). All the Cherrygood drinks are juices made…
315 Views
Using Pets to Sell Candy (VIDEO)
Dogs in a Purple Lamborghini Joyvertise Cadbury ChocolateBy Katie Cordrey - Anyone who loves dogs can appreciate the sheer joy a dog displays while riding in a car, especially if they have the wind in their face. So choosing a dog to illustrate the joy of Cadbury chocolate was…
570 Views
Toughvertising Tiny Cars (GALLERY)
Smart Car Ad Campaign Uses Fragility to Sell DurabilityBy Katie Cordrey - “Tougher than it Looks. Smart” is the tagline for Smart Car printed posters from BBDO, New York. Cutaway images of a marshmallow, an egg, and a balloon expose tough internal components to give the message…
771 Views
14 Feminine Hygiene Products (CLUSTER)
From DIY Sanitary Napkins to Designer TamponsBy Meghan Young - Clearly this cluster is for the females (or the unlucky men who don't have the backbone to say, "No, honey, I refuse to buy those...things...for you). Yet I say that men should know what a woman has to…
1,502 Views
Paper-Thin Packaging (VIDEO)
Ecolean Makes Lightweight and Environmentally Friendly Drink CartonsBy Marissa Liu - Ecolean is an eco-friendly, lightweight packaging solution. These beverage containers are an environmentally-conscious answer to the demands of the drink industry as well as the consumer's desire for clever,…
880 Views
Aluminum Foil Laptops (GALLERY)
The Dell Adamo XPS is Insanely ThinBy Robyn Currie - And you thought some other computer company had cornered the market on ultra light, super thin computers. The Dell Adamo XPS is so thin, it might as well be a piece of aluminum. This ingenious piece of…
967 Views
Drug Lord Theme Parks (GALLERY)
"El Napoles" Amusement Park Pays Tribute to Pablo EscobarBy Jacqueline Parrish - Pablo Escobar is the man known worldwide as the mastermind behind the world cocaine monopoly, as well as his ruthless control over Columbia’s government and people but for now the deceased Pablo Escobar…
647 Views
18 Egocentric Karl Lagerfeld Finds (CLUSTER)
From Accidental Endorsements to Couture CartoonsBy Meghan Young - Although Karl Lagerfeld will forever be attached to Chanel, he has made a name for himself apart from the luxury brand name through his eccentric tendencies and outrageous opinions. Furthermore, he is…
696 Views
20 Deathvertisements (CLUSTER)
Ads Depicting Death, from the Macabre to the MurderousBy Katherine Vong - Our society has a fascination with death, which is why it’s not surprising that there are so many ads depicting death. We love seeing death in movies, reading about it in books, and hearing about it in…
1,028 Views
Plaid Pattern Cakes (GALLERY)
The Isaac Mizrahi Cheesecake and Cookies for QVCBy Katherine Vong - Isaac Mizrahi wants to do it all. The designer is launching a new collection for QVC which includes, among clothes, handbags, and teapots, the Isaac Mizrahi cheesecake—a tartan cheesecake with a chocolate-cookie…
647 Views
Commemorative Gimmick Kicks (GALLERY)
The Reebok 20th Anniversary Pump Brings Back the FunkBy Robyn Currie - Remember when all the rage was that silly pump in your shoes that, according to the commercials, would make you jump higher and win more games? In reality all it did was tighten the shoe around your foot.…
582 Views
Smart Carvertising (GALLERY)
Oxford Science Park Makes Periodic Table of Elements VehiclesBy Jacqueline Parrish - Oxford Science Park, based in the U.K., has come up with an ingenious marketing scheme that combines vehicles and science. The advertising scheme that Oxford Science Park has come up with involves covering…
359 Views
Subway Floodvertising (GALLERY)
Brazilian Advertising Campaign for the Movie 2012 Fakes Subway FloodBy Katie Cordrey - As part of the Brazilian advertising campaign to promote the release of the film 2012, the subway Cantagalo, in Copacabana, Rio de Janeiro, Brazil is the recipient of a simulated flood. Graphics have…
3,120 Views
15 Hangover Ideas (CLUSTER)
From Promoting Art with Hangovers to High Class HangoversBy Brian G Randles - Hangovers are just like the best friend you never wanted. Annoying, habitual and so painfully familiar you would think you were family. The hangover is the ultimate equalizer. The one thing that keeps…
1,624 Views
49 Bizarre Beverages (CLUSTER)
Drinks that Have Strange Names, Flavors, and FunctionsBy Katherine Vong - I typically stick to the tried and true when it comes to drinks (coffee and water, thanks) but I’m sure there are many people out there who love trying bizarre beverages. Places all over the world, and…
2,922 Views
Bus Shelter Light Switches (GALLERY)
The Live Green Toronto Ad is One You Can Turn OffBy Katherine Vong - The Toronto government has created an ad for the city's bus shelters in an attempt to make a statement about energy consumption and promote the city's resource on environmentally-friendly living, Live…
402 Views
Positivity Refreshments (GALLERY)
'A Bottle Of' Spring Water Promotes Happy MessagesBy Katherine Vong - Building your brand through positivity may be especially effective in these economically turbulent times, which is what Australian company ‘A Bottle Of’ spring water is doing. A Bottle Of combines refreshment…
594 Views
32 Riveting Retail Spaces (CLUSTER)
Businesses With Unique Storefronts and Innovative InteriorsBy Katherine Vong - Now more than ever, a retail business can’t rely solely on its brand identify to sell. No, it takes much more inventiveness—a memorable experience, if you will—to engage customers, which is why many retailers…
11,844 Views
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