New Billboards and Out of Home

Road Signs of Joy (GALLERY) IKEA Billboards Display Seasonal Cheer for the New Year 347 Views If you’re a Scandinavian, you have to love Ikea. Sometimes it is a bit of an anti-relationship, as you grew up looking at Ikea shelving units and sleeping in an Ikea bed every night. Now it has become… [Related +/-]

622 Views Swimming Over Skylines Underwater Billboard Lets You Float Above NYC Afraid of heights? Steer clear of this swimming pool then. It is actually an underwater billboard display created for HSBC. The Indian ad agency, Ogilvy & Mather Mumbai took an aerial photo of New York… [Related +/-]

704 Views Macho Billboards (GALLERY) Lamb's Campaign Channels Your Inner Lumberjack Just in time for the hectic last-minute shopping gift crush are these macho billboards for Lamb's rum. With the tagline "Your holiday spirit," the three billboards each channel a man's inner lumberjack… [Related +/-]

1530 Views Eating Disorder Guerrilla Campaigns (GALLERY) Bulimia Vomit Stickers for ProMadchen How can someone effectively reach out to a young person suffering from bulimia? You have to overcome the protective wall of denial that these individuals build. German organization ProMädchen collaborated… [Related +/-]

745 Views Graph-Based Beer Ads (GALLERY) Goldstar Uses Flow Chart to Outline Your Path to Beervana These hilarious ads for Goldstar beer use flow charts to outline the different steps in a woman’s night compared to a man’s. You’ll notice immediately how short a man’s path of enlightenment is compared… [Related +/-]

462 Views Wardrobes as Sponsored Ads ‘I Wear Your Shirt’ Turns Daily Fashion into Ad Space Web designer, Jason Sadler, is offering up his daily wardrobe choices as advertising space with his ‘I Wear Your Shirt’ campaign. In 2009, Sadler will wear a company’s shirt for one day every day of the… [Related +/-]

21325 Views Top 20 Billboards and Out of Home Ads in 2008 (COUNTDOWN) This micro billboards trend report features the top billboards and out of home ads in 2008. The report is a crowd-filtered ranking based on TrendHunter.com monthly traffic (several million monthly views)… [Related +/-]

2177 Views 3D Street Art for Pedestrian Safety (GALLERY) Auckland City Council PSA Gets Creative for Awareness The Auckland City Council wanted to do something creative to raise awareness about the importance of pedestrian safety. See, in Auckland city, over 70% of road crashes involve pedestrians crossing main… [Related +/-]

686 Views Garment Graffiti (GALLERY) Thomas Voorn Dresses Up B Store This unique ‘Garment Graffiti’ is the work of London-based artist Thomas Voorn, who creates artistic urban signs in public places using pieces of clothing collaged together to form the lettering of the… [Related +/-]

655 Views Earvertising (GALLERY) Samsung Campaign Hangs Artists from Earlobes Samsung is pushing their MP3 players with some great advertising posters that show earbuds that look like tiny little performers. Elvis, Emenim and I think the Velvet Fog himself, Mel Torme, are formed… [Related +/-]

2435 Views Fetishvertising (GALLERY) Diesel S/S 09 Ad Pushes Limits Diesel has taken a page off the Tom Ford raunchy, in-your-face advertising book with their new Spring/Summer 2009 ad campaign. One ad in the new Diesel campaign features model Jon Kortajarena having his… [Related +/-]

569 Views Heated AdverShelters Kraft Entices Customers with Warmth at Bus Stops New York advertising agency, Draftfcb, has come up with a unique marketing strategy for Kraft Foods which aims to entice consumers to experience Kraft products through a tangible experience rather than… [Related +/-]

1463 Views Ads Targeted to Activity Levels (GALLERY) McDonald’s & Coca-Cola Stair & Escalator Campaign McDonald’s has rolled out a new joint outdoors promotion with Coca-Cola to promote Coke soft drinks at McDonald’s restaurants in Sweden with a healthy lifestyle twist. For this campaign, the always creative… [Related +/-]

774 Views 3-D Breadvertising (GALLERY) Floralp Butter Billboard The latest 3-D billboard for Floralp butter showcases the power of a giant piece of crusty French bread with premium butter. The 3-D Floralp butter billboard, produced by Spillmann/Felser/Leo… [Related +/-]

888 Views Mosaic Ads (GALLERY) IKEA ‘Long Live Diversity’ Campaign Remember the Steve Jobs mosaic that went viral earlier this year which had his face created with Apple products? Well, it was bound to happen that ad agencies would jump on the idea. We’ve already seen… [Related +/-]

807 Views Gargantuan Holiday Billboards (GALLERY) P Diddy Launches Biggest Times Square Ad in History Jennifer Hudson's cheery GAP ad got plenty of attention this season, perhaps even more so than mega million dollar celebrity ad campaigns, like P Diddy's holiday billboard in Times Square. The ad for his… [Related +/-]

510 Views Foot Massage Stairvertising Ogawa Massage Chair Ads In order to promote Ogawa Massage Chairs and their excellent massages, ad agency Grey Kuala Lumpur came up with this cool guerrilla campaign idea. Life-sized stickers of a man laying face down were strategically… [Related +/-]

1092 Views Strippers as Ad Mediums Assvertising at Platinum Lounge A U.K. strip club called the Platinum Lounge is offering local businesses the opportunity to have 15cm x 10cm ads stenciled on the bare bums of the club’s dancers. Booking agent Dan Phillips likens his… [Related +/-]

1028 Views Billboard Freevertising (GALLERY) Northland Pro's Gratis Giveaway Austrian outdoor outfitter company Northland Professional has the right idea to get potential customers excited about their accessories. They've outfitted 50 billboards with a picture of a nude and shivering… [Related +/-]

701 Views Clairvoyant Billboards (GALLERY) Absolut Ad Predicts Lottery Numbers As Cloribus explains, "In an ABSOLUT world, lottery billboards show you the winning numbers for tomorrow's drawing, not yesterday's." Absolut has done just that with their latest marketing scheme. These… [Related +/-]

920 Views Wine-Filled Swimming Pools (GALLERY) Beaujolais Nouveau Vintage Launch What a way to launch a wine: People bathed in a swimming pool full of Beaujolais Nouveau to celebrate the release of this year's vintage. The term 'pool bar' took on a whole new meaning as guests sat… [Related +/-]

1104 Views Animated Bus Stop Billboards McDonald’s Big Mac Yawning Ad The ever creative marketers at McDonald’s are back with yet another cool ad. This time, DDB New Zealand came up with bus-stop posters printed using lenticular technology to create an animation of a yawning… [Related +/-]

739 Views Interactive Pet Advertisements The Pedigree Virtual Puppy Billboard Created by Kara Grey of the Tequila Advertising Agency in New Zealand, this innovative billboard for Pedigree pet foods allows people to play with a virtual puppy while they are waiting for their bus.… [Related +/-]

1770 Views Mandated Manners (VIDEO) Japan Tobacco's Behavior Recommendations for Smokers Japan Tobacco wants smokers to be nice and smoke nicely, so Japan Tobacco has released 73 different ads that have something to say about cigarette smokers and how they should behave. If you are a Japanese… [Related +/-]

1680 Views Rock 'N Roll Oil Paintings (GALLERY) Religious Art 'Kiss'ed With Makeup Rock n’ Roll meets the religious symbolical painting in Ron English’s contemporary artworks exhibited at The Shooting Gallery in San Francisco. The artist’s subject matter is best described as classic… [Related +/-]

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Mandated Manners