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Pranks Trends

Whether it simply be for amusement or garnering media attention, pranks and hoaxes have become the ultimate source for humor and viral content. Showcasing the latest in marketing stunts, online hoaxes and viral videos, Trend Hunter’s Pranks category will certainly have you surprised and delighted by all these intentionally shocking stunts.
Ideas
Lists
Videos
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Insights
April Fool's Lifestyle Collections
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
This year, a new April Fool’s lifestyle collection was introduced by Nugget—a brand known for the creation of the “original playcouch.” The fictitious home collection, which... MORE
Nutritious Protein Seasonings
Nutritious Protein Seasonings
Quest Nutrition Teased Meat and Veggie Rubs on April Fool's Day
From cookies to tortilla chips, Quest Nutrition offers a wide range of protein-rich snacks and the brand teased Quest Protein Seasonings as a quick and easy way for people to add nutrients to their... MORE
Ready-to-Mix Powdered Martinis
Ready-to-Mix Powdered Martinis
Hendrick's Concocted the Driest-Ever Martini for April Fool's Day
As martinis become more popular, people are delving into the world of mixology and discovering that the potent mixture of gin or vodka with vermouth is an acquired taste—and for those who prefer... MORE
Hummus Snack Bites
Hummus Snack Bites
Soom Foods Announced a New Tahini Snack on April Fool's Day
Soom Foods, maker of tahini-bases bites, playfully announced the launch of Hummus Snack Bites on April 1st, leaving fans wondering if the savory snack announcement was too good to be true. These... MORE
Savory Ice Cream Sandwiches
Savory Ice Cream Sandwiches
Nightingale x Pizza Hut Dreamed Up a New Snack for April Fool's Day
Nightingale Ice Cream makes ice cream sandwich flavors like key lime pie and strawberry shortcake, and on April 1st, the brand teased a savory ice cream sandwich created in collaboration with Pizza... MORE
Cheese-Colored Hair Dyes
Cheese-Colored Hair Dyes
Velveeta Gold Debuted on Amazon for April Fool's Day
Velveeta, the creator of the first-ever chocolate cheese truffles and the 14-Karat Gold Drip Lip Cuff, debuted Velveeta Gold, its first semi-permanent hair dye, on April Fool’s Day. The Amazon... MORE
Spicy Co-Branded Mints
Spicy Co-Branded Mints
Tic Tac and Del Taco Dropped a Spicy Mint Idea on April 1st
Tic Tac and Del Taco teamed up to debut a spicy mint collaboration on April Fool’s Day. The miniature mints inspired by iconic Del Taco Hot sauce flavors include Mild, Del Scorcho and Del... MORE
Edible Savory Sprays
Edible Savory Sprays
The Tofurky Gravy Spray is a Multitasking Fragrance
On April 1st, plant-based protein brand Tofurky teased the debut of a world-first Tofurky Gravy Spray as a multitasking fragrance that captures the essence of a festive side dish. The savory spray... MORE
Exclusive Biscuit Breadsticks
Exclusive Biscuit Breadsticks
Red Lobster is Serving Cheddar Bay Breadsticks for One Day Only
Red Lobster’s Cheddar Bay Biscuits are beloved and for April Fool’s Day, the seafood restaurant teased the first-ever Cheddar Bay Breadsticks. These breadsticks were conceptualized to... MORE
Mobile Game Release Pranks
Mobile Game Release Pranks
Pocket Pair is Releasing a Mobile Version of 'Palworld' on April 1
Palworld GO, the mobile adaptation of the popular console and PC game Palworld, is an innovative addition to the monster-capturing genre. Developed by Pocket Pair, this app promises to bring the... MORE
ADHD Chair
Brands are launching chairs that provide small amounts of movement and stimulation
Trend - ADHD chairs are designed to support movement and focus by providing subtle stimulation. These features help concentration and alertness, addressing the challenges faced by many with ADHD in maintaining focus, especially in environments that require prolonged periods of sitting, such as classrooms and offices.

Insight - The growing recognition of ADHD is part of a broader push towards inclusivity and the creation of spaces designed for diverse needs, with the goal of challenging conventional standards. This reflects a societal embrace of neurodiversity, with the understanding that customizing environments can significantly help communities that have been mainly underserved. As advocacy for neurodiversity grows, brands have a golden opportunity to pioneer in neuro-inclusive design, paving the way for spaces that are both more equitable and effective.
Workshop Question - How can your brand incorporate neuro-inclusive design principles to create products that cater to individual needs?
7.2
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Popularity
Activity
Freshness
Patterns
Megatrends
play_circle_filled Blue Raspberry Farms
Blue Raspberry Farms
Funkin is Inviting Berry Fans to the Funkin Fruit Farm on April Fool's Day
This April Fool’s Day, Funkin Cocktails is inviting fans of blue raspberry flavors to the Funkin Fruit Farm, touted as the only one of its kind in the UK that grows the colorful berry. Blue... MORE
Tofu-Inspired Fragrances
Tofu-Inspired Fragrances
Pacifica Beauty's Baked Tofu Scent Brings Awareness to Mindful Choices
Pacifica Beauty recently debuted its first fragrance collection with neuroscience-backed scents and functional benefits, and for April Fool’s Day, the 100% vegan and cruelty-free brand teased... MORE
Fitness-Focused Coffee Shops
Fitness-Focused Coffee Shops
GymNation Launched the World's First Fit-Café Concept
GymNation’s unprecedented growth inspired the creation of the world’s first Fit-Café concept. This first-of-its-kind branded coffee shop from GymNation promises weighted coffee cups,... MORE
play_circle_filled Premium Kitchen Pranks
Premium Kitchen Pranks
IKEA Invented "Eureka Spiritis" to Showcase Its Quality Furnishings
On January 10th, influencers attended an event for the premium Eureka Spiritis brand, which turned out to be entirely fictional and IKEA’s attempt to get people to see its kitchens differently.... MORE
Cheddar-Topped Cocktails
Cheddar-Topped Cocktails
Skyy Vodka Shared a Cheddar Espresso Martini Recipe for April Fool's Day
Inspired by the viral Parmesan Espresso Martini, Skyy Vodka concocted a recipe for a Cheddar Espresso Martini for April Fool’s Day. This twist on the brand’s Hazelnut Espresso Martini... MORE
Teddy Bear Outerwear
Teddy Bear Outerwear
Build-A-Bear Cuddly Couture Shares Cozy, Warm Styles
For April Fool’s Day this year, Build-A-Bear Workshop is teasing its foray into the world of fashion with Build-A-Bear Cuddly Couture. This April Fools’ fashion collection of teddy bear faux... MORE
Cheese-Themed Luxury Spas
Cheese-Themed Luxury Spas
The Wedgewater Spa Highlights the Best Cheeses of Wisconsin
The Dairy Farmers of Wisconsin are teasing the opening of a new luxury spa, the Wedgewater Spa in Madison, Wisconsin, as the first cheese-themed destination of its kind. Set to open its doors on... MORE
Pickle-Flavored Chocolate Bars
Pickle-Flavored Chocolate Bars
Alicja Confections' Postcard Chocolates Feature Unique Flavors
Alicja Confections has a range of mailable postcard chocolates and one standout is the pickle-flavored chocolate bar. The 28% white chocolate bar began as just a joke in April 2022 but this year,... MORE
play_circle_filled Extreme Beverage Taste Tests
Extreme Beverage Taste Tests
Liquid Death's Blind Taste Test Features Liquefied Luxury Foods
Edgy canned water company Liquid Death pitted its newest sparkling water flavors against some of the “most expensive beverages on Earth” in a blind taste test to see what they would... MORE
Grape Jerky Snacks
Grape Jerky Snacks
Sun-Maid's Grape Jerky is a Limited-Time Whole Fruit Snack
Sun-Maid’s Grape Jerky was made for raisin fans and it’s being introduced as a better-for-you at-home or on-the-go snack that’s fueled by whole fruit and natural flavors. The dried... MORE
Spicy Insect Pizzas
Spicy Insect Pizzas
The Pizza Bandit's Spicy Thai Cicada Pie Features "Locally Foraged Cicadas"
Ohio’s Pizza Bandit is going viral thanks to an insect pizza that was created with “blanched and sautéed locally foraged cicadas.” The Spicy Thai Cicada Pie was made with a hand-... MORE
10 April Fool's Marketing Campaigns
10 April Fool's Marketing Campaigns
From Jerky Cologne Giveaways to Branded Gelatin Prank Kits
The beginning of April marks April Fool’s Day, a time when many brands release faux products or services as a marketing ploy and this list of 10 April Fool’s marketing campaign showcase... MORE
Professional Workwear Onesies
Professional Workwear Onesies
The Zoomsie is a Work from Home Fashion Solution
On April 1st, strategic communications and marketing agency Peppercomm introduced the world to the Zoomsie, “the world’s first integrated work-from-home fashion solution.” The one-... MORE
Crunchy Topping Cereals
Crunchy Topping Cereals
Carvel Ice Cream Turned Its Beloved Crunchies Into a Breakfast Cereal
Fans of Carvel Ice Cream’s chocolate Crunchies were treated to individual boxes of the dessert topping as a limited-edition breakfast cereal. The crunchy chocolate cookie pieces have a... MORE
Jerky Cologne Giveaways
Jerky Cologne Giveaways
Jack Link's Will Be Sending 10 Fans Bottles of Its Dried Meat Fragrance
Jack Link’s Beef Jerky is celebrating April Fool’s Day this year with a rather unique giveaway, allowing its fans to enter for a chance to win a bottle of its Jerky Cologne. All fans... MORE