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Home Gym Doubles As Art
Technogym Kinesis Personal
Forget about ugly black and grey fitness machinery disturbing the appearance of your loft. The solution for design and wellness fanatics is stylish new invention, Kinesis Personal.
Kinesis Personal is…
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Paloma Picasso Designs for Tiffany
Love and Kisses Collection
Paloma Picasso designed and presented a romantic collection for Tiffany in November.
The central theme of the jewels is the kiss, abstracted in its pop sms-like "X" symbol, and realized in diamonds,…
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Mixing Cinema & Advertising
Intimissimi Lingerie Featuring Monica Bellucci
Last November, sex symbol Monica Bellucci acted in HeartTango, a short movie produced by Intimissimi, an Italian lingerie brand.
The movie develops around a pas de deux on a sensual tango, featuring…
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Rock'n Roll Hotel
Pelirocco Has Durex Play Room, PlayStation Bar
Hotel Pelirocco is a hip boutique hotel in Brighton (UK), which has earned a reputation for its rock'n roll atmosphere. Its funky themed rooms inspired by pop culture, sexy stars, artists, musicians and…
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Hotel Scentvertising Part II
Engage Your Guests' Noses
We like to scent the environments in which we live, our homes, our offices. The home fragrances market has grown incredibly in the last years. Marketers are also increasingly appealing to our noses, and…
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Car Design Meets Gastronomy
MINI Lounge
The MINI Lounge is one more extension among the already extensive off-road activities realized by the BMW-owned cult car brand.
MINI car design and colors are a major source of inspiration for the design…
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Create Your Ideal Travel Guide
Moleskine City Notebook
I'd like to present you the new collection of the cult notebook, which has been the favorite companion of celebrities such as Picasso, Van Gogh, Chatwin, and Heminghway.
Moleskine City Notebooks are…
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Celebrity Lingerie
JLo's Yamamay Collection
Jennifer Lopez has already entered the clothing market with her own brand, but she has chosen to produce her new lingerie collection in co-branding with Yamamay, an Italian brand and franchising network…
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80s Sunglasses Dominate Fashion Market
Ray Ban Wayfarer
GQ last month defined Ray Ban Wayfarer sunglasses as "something from the Eighties worth remembering". According to the review, nothing more original than Wayfarer can be found today in the sunglasses market…
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Free Gifts As Ads
Giving Away Facebook Apps For Marketing
A few weeks ago I noticed this new form of ad on Facebook. Some branded products are available to be sent as free gifts within the Gifts application. This application allows you to send your friends a…
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Invite Friends, Get Free Designer Shoes
Shoes! Facebook Application
That's the application we, girls and shoes addicted were waiting for. After adding the Shoes! application on Facebook, you are provided with a virtual wallet, which you can fill up of virtual dollars by…
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Future Marketing Prospectives in Virtual Worlds
Consumer Research in Second Life
Thomas Novak, co-director of the Sloan Center for Internet Retailing at University of California Riverside, gave a presentation entitled "Consumer Behavior Research in Second Life: Issues and Approaches"…
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Innovative Marketing Book
Seth Godin: How to avoid the Meatball Sundae
Today Seth Godin releases his new book, Meatball Sundae, in which he asks managers a hot question: Is Your Marketing Out of Sync?
In the book, he challenges marketers to sync up their marketing mix with…
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Classy Way to Hide Gadget Cords
Cableyoyo
All of our modern toys, from laptops to cell phones and iPods carry with them meters and meters of cords, and which gadget owner has never suffered the frustration of a "knot" experience?
Cord tangles…
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Fringing
Fring Your Friends With Mobile to VOIP Technology
Using your cell phone to call with any Voip Provider, saving on your phone bill... that's Fring, a cool free tiny application that runs on many mobile phone operating system, and allows you to load your…
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Trio Pins
Signalling Dots with a Mac Flavour
The new "trio" pins set is made of three pins, with a traffic-light-appearance, that aims at signalling your status to people who share the code with you...
Which code? if wearing the three pins together…
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Skelanimals
T-Shirt Collection With Dead Animals Characters
Ironic and sweet, with a dark flavor, this new t-shirt collection is inspired by a group of little animals that happened to pass on due to some funny accident...
Now they are cute little skeletons looking…
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