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Animalistic Advertising
“Bock Auf Neues” Campaign Uses a Real Ram For Creativity
An offbeat campaign surprised the guests of the annual Award Show of the Art Directors Club in Berlin, Germany on April 25, 2009. A real life ram promoted the unconventional mission of the agency, Future:headz,…
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Living Greeting Cards
The Animal Dub Chorus Welcomes German Art Directors
The agency future:headz created a mixture of dub sounds and animal voices called the Animal Dub Chorus (another ADC). The unconventional beat became a live animated greeting card for all the guests attending…
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Faking PDA
Dolls Encourage Advertisers to “Make Love Not Awards”
Two dummies pretending to have sex on the streets were staged as part of a guerrilla campaign titled, “Make love not Awards.’ They were placed around Germany’s capital to make a statement to guests of…
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Guerrilla Director's Chairs
Puma Marseille Ads
Future:headz is a Munich-based agency promoting the opening of a new PUMA store in Marseilles, France.
A photo shoot for fut:ter, a German fashion magazine, took place in Marseille featuring models posing…
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Guerrilla Foot Mirrors
Check Out Your Shoes On The Go
An outstanding guerrilla campaign created for Puma stunned the city of Marseilles, France. A set of mirrors was set up on the street with a sign questioning pedestrians if their shoes were fashionable…
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Customers as Stars
Puma Window Projections
Andy Warhol once said: “In the future, everybody will be a star for 15 minutes”. Inspired by this quote, the creative agency future:headz took photos of Puma customers with products in different poses.…
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Temporary Sidewalk Ads
Puma Fashion Fast Lanes
Fashion fast lanes, a new instrument for promotion on pavement, has been introduced for Puma. The project was developed by future:headz to guide fashionistas to the newly opened Puma Store in Marseille,…
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