Reebok Launches Reeboppers Based on Late Artist Jean-Michel Basquiat
The estate of artist Jean-Michel Basquiat has entered into a multi-year agreement with Reebok to produce a new collection of shoes as well as a new global ad campaign.
The new shoe, dubbed Reeboppers and designed by Maharishi of London, features the late artist’s favorite colors -- black, red and white - as well as his trademark crown logo.
The…
