The Customer Revolution
Marc Benioff Keynotes - The Marc Benioff presentations are energetic and thoughtful examinations of consumer relationships....
Benioff often refers to this current period of 'social business' as the customer revolution because it has completely transformed the way businesses interact with customers. Ever since social networks and platforms like Facebook and Twitter began to be implemented into the customer service policies of brands and companies, the industry has witnessed a 123 percent increase in customer interaction. Benioff's social business keynote emphasizes the enormous shift to social media in the world today.