Unhappy Youth Consumers
Agnes Nairn Keynotes - The Agnes Nairn speech on marketing to children reflects the speaker's expertise on the subject. The...
The marketing to children speech recognizes the power struggle between parents and corporations where some companies are wealthier than countries and the proximity to technology (like smartphone advertising) allows advertising to bypass parents. Nairn encourages parents to be vocal about complaints they have about marketing, whether it is to other parents, the media or their government. Having meaningful conversations with children about branding is also important.