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Leonard Brody Explains How Facebook Has Changed Us

By: John Ibbitson - Published: Feb 29, 2012 • References: speakers and youtube
Author and technology entrepreneur Leonard Brody discusses social media site Facebook and how it has revolutionized the way we receive information. Using a sporting event as an example, Leonard shows how over a 45 minute period, there were 3.5 million status updates about the event from users in North America alone.

He tells his audience why it is so important for them to be thinking about social media in a business context and explains that it is not because the web is a huge marketing opportunity with a huge audience, but rather because it is an actual embodiment of who we are as human beings and how we have changed in our behaviors. In this insightful keynote presentation, Leonard Brody describes how social media has changed modern day society.