When Two Become One
Steve Rubel Keynotes - The presentations by Steve Rubel discuss the decline of traditional media and how marketing and...
He predicts that media and marketing is becoming so blended that in the very near future, it will be very difficult to tell the difference between the two. He advises marketers to not box themselves in, and he says the same for media companies.
His consumption speech is a simple and straightforward message about the changing landscape of the media today.