Author Adam Alter talks about how the color pink affects human behavior in this interesting behavioral change speech. Alter tells viewers that drunk tanks in jails were previously painted pink because it had a calming effect on aggressive prisoners. It’s interesting to think about the way that a color can change a person’s mood entirely.
Alter has written a book on this subject entitled ‘Drunk Tank Pink: And Other Unexpected Forces That Shape Our Thoughts, Feelings, and Behaviors.’ The book discusses various other settings in which this calming pink theory has been tested out. Some of these locations include school hallways and locker rooms. Other colors have been tested out as well, but pink seems to have the strongest effect in terms of changing one’s mood, or pacifying aggressive people.
Stats for Color’s Effect on Behavior
Trending: Older & Mild
Research: 442 clicks in 145 w
Interest: > 3 minutes
Concept: Behavioral Change Speech
Related: 13 examples / 10 photos
Segment: Neutral, 18-55+
Comparison Set: 5 similar articles, including: controlling contagious behavior, researching human behavior, and unconscious brain behavior.
Color’s Effect on Behavior
More Stats +/-
Researching Human Behavior
Controlling Contagious Behavior
Unconscious Brain Behavior
Tackling Status Anxiety
The Brain as a Storyteller
Adam Alter Keynotes
Adam Alter is an author who has given speeches on human behavior. Alter is the assistant professor...
Get inspired by our collection of 2,000+ keynote speaker videos and 100+ courses of innovative content.