It makes perfect scents that Sarah Jessica Parker is using the release of her new Sex and The City Movie to gain publicity for her new perfume, “Covet”, the second scent she’s developed.
The ads feature Parker in a jail setting. “It’s a deliberate departure from the refined nature of LOveley, her first foray into fragrance. ‘I know if we made it too seorus, people would make fun of it,’” Parker was reported as saying in a Globe and Mail article.
The movie… Read More: http://www.trendhunter.com/trends/sex-and-the-cell-sjp-in-jail-in-covet-perfume-ads/