Incorporating the sense of smell into advertising is a new marketing phenomenon that is starting to see larger corporations catch on. At Trend Hunter, we’ve kept our eye on what’s been dubbed as “Scent Marketing” for some time now, watching it evolve from smaller companies promoting scratch ‘n’ sniff text books, to bigger companies like Sony selling smell phones.
Psychologists have found that the human sense of smell is one of the strongest, and… Read More: http://www.trendhunter.com/trends/scentvertising-top-10-scent-marketing-campaigns/