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Subject: Help the Honey Bees - Haagen Dazs Promotes New Cause (TrendHunter.com)

Check out the following article from TREND HUNTER Magazine:

Help the Honey Bees - Haagen Dazs Promotes New Cause

Luxe ice cream manufacturer Haagen Dazs has developed an elaborate public awareness campaign to the help save the honey bees. Alarmingly “more than 25% of the Western honey bee population has disappeared over the last several winters.”

The ad is an operatic video by the Goodby Silverstein & Partners agency. It is poignant and heartbreaking. Then there is the interactive “Help the Honey Bees” web site.  This ‘sweet’ site is extremely informative and well…

Read More:
http://www.trendhunter.com/trends/haagen-dazs-ad-campaign-save-the-honey-bees/

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