Aerin Lauder, granddaughter of Estee Lauder, recently launched a fragrance in honor of Estee, who died in 2004.
The new Private Collection fragrance is called Tuberose Gardenia and incorporates Estee’s favourite flowers.
Aerin Lauder described the new fragrance to Vogue as fulfilling a market need.
“When my grandmother launched the first Private Collection scent in 1973, it was all about quiet, personal luxury and I think that’s something there’s… Read More: http://www.trendhunter.com/trends/estee-lauder-is-remember-with-new-expensive-perfume/