Late last year, Capital One Canada launched its “Hands in my Pocket” advertising campaign to promote its low rate credit cards. The Hands in My Pocket song is base on the premise that the Big 5 Canadian banks constantly have their ‘hands in the consumer’s pocket’. The ads feature Canadians doing every day activities, jogging, dancing, and playing tennis with a banker holding his hand in their pockets. In just 5 weeks, the catchy “Hands… Read More: http://www.trendhunter.com/trends/capital-one-canada-hands-in-my-pocket-ads-from-jingle-to-single/