No, these are not albinos or vampires. This is actually a pretty creative ad campaign for Off, a mosquito repellent.
The “Leave no blood for mosquitoes” message is delivered through the images of a woman, man, and boy who appear to be drained from blood, leaving nothing to attract the mosquitoes.
I like the concept, but the boy is creepy!
The campaign was created by Brazilian ad agency Giovanni+Draftfcb, Rio de Janeiro, with creative… Read More: http://www.trendhunter.com/trends/bloodless-off/