Interactive Ads and Digital Media

INTERACTIVE

Ideas

Lists

Videos

PRO

Show All

The Best

PRO Filters

Social Media-Controlled Tennis - The

Social Media-Controlled Tennis The 'Tweet & Shoot' Campaign Lets Fans Lob Balls Using Twitter

Using Twitter, fans of tennis star Jo-Wilfried Tsonga can now help him train by lobbing tennis balls with the ‘Tweet & Shoot’ campaign. The campaign was launched to promote banking... [More]

Interactive

Personified Soda Bottles - People Can Now Have Their Names Printed onto Coke Bottles

Personified Soda Bottles People Can Now Have Their Names Printed onto Coke Bottles

People can now see their names printed onto coke bottles. The facet of personalizing a product is a growing movement in brands and companies. The Coca-Cola company introduced its new line of named... [More]

Interactive

Virtual Store-Promoting Balloons - E-Mart

Virtual Store-Promoting Balloons E-Mart's 'Flying Store' Brings its Shop to Consumers

E-Mart’s ‘Flying Store’ is designed to make shopping even easier for Korean consumers by bringing its store to them. To do this, E-Mart released several brightly colored balloons... [More]

Interactive

Moment-Sharing Apps - The

Moment-Sharing Apps The 'Your Moments' App by Schweppes Makes the Mundane Beautiful

The ‘Your Moments’ app by Schweppes was created to collect daily happenings to reiterate that “every moment is unique and can happen everywhere.” The app allows people to record &#... [More]

Interactive

Story-Projecting Light Posts - These Projectors Display Heartwarming Stories for Pedestrians

Story-Projecting Light Posts These Projectors Display Heartwarming Stories for Pedestrians

To increase awareness around the importance of electricity for AES Eletropaulo, Brazilian ad agency Dim&Canzian; created light post projectors. The projectors used lamp light to project special... [More]

Interactive

Bug-Trapping Billboards - The Ad Agency Publicis Milan Has Turned a Billboard into a Bug Trap

Bug-Trapping Billboards The Ad Agency Publicis Milan Has Turned a Billboard into a Bug Trap

Italian ad agency Publicis Milan executed an incredible OOH campaign. Publicis Milan has managed to create a massive billboard that is advertising for outdoor insecticide Orphea, by turning a... [More]

Interactive

Photo-Capturing Beach Balls - HP

Photo-Capturing Beach Balls HP's Beach Ball Advertising Also Captures Unique Aerial Shots

Almap BBDO created a fun and youthful way to approach beach ball advertising at a festival to promote Hewlett-Packard’s new slogan: “Making Memories Last.” HP’s ‘... [More]

Interactive

IQ-Screening Campaigns - A QR Code Test by Agency YehoshuaTBWA Screens for Smart Students

IQ-Screening Campaigns A QR Code Test by Agency YehoshuaTBWA Screens for Smart Students

In a clever campaign by marketing agency YehoshuaTBWA, a QR code test that can only be scanned by those with a sufficiently high IQ was distributed. Promoting Israel education company Kidum, the... [More]

Interactive

Interactive Ice Cream Musicals Ben & Jerry’s ‘Moosical’ Celebrates the Brand's 3

Ben and Jerry plan to celebrate their ice cream brand’s 35th anniversary on May 9th with a unique musical Twitter fusion ‘Moosical’ show at the Rich Mix theater. Songs, rapping, improv, dance,... [More]

Interactive

Point-Awarding Browsers - The

Point-Awarding Browsers The 'Perk' Browser Pays You to Surf the Web

If you’ve ever wanted to be paid for surfing the web, you can now with the ‘Perk’ browser. The browser allows you to earn points by searching, shopping online and sharing things... [More]

Interactive

Joke Popularity Infographics - This Arrested Development Chart Plots Jokes Based on Their Frequency

Joke Popularity Infographics This Arrested Development Chart Plots Jokes Based on Their Frequency

The new Arrested Development chart ‘Recurring Developments’ by digital design companies Beutler Ink and Red Edge has successfully organized every recurring joke from the classic sitcom.... [More]

Interactive

Online Marketing Media Statistics - Find Out How Organizations Structure Their Social Media Teams

Online Marketing Media Statistics Find Out How Organizations Structure Their Social Media Teams

Go-Gulf Web Technologies has compiled an infographic that outlines how most organizations use and structure their social media teams. Those looking to work in the social media field as well as... [More]

Interactive

Friendly Flag-Sharing Ads - Coca-Cola

Friendly Flag-Sharing Ads Coca-Cola's 'Happy Flags' Celebrate the World's Happiest Country

To celebrate Denmark being named the world’s happiest country, Coca-Cola created the ‘Happy Flag’ campaign, inspired by the Danish tradition of welcoming newcomers and returning... [More]

Interactive

Smartphone Ad Spending Statistics - This Infographic Explores Global Mobile Advertising Rates

Smartphone Ad Spending Statistics This Infographic Explores Global Mobile Advertising Rates

In order to target the 29 and under demographic, companies are investing more and more into global mobile advertising methods, the sales of which will account for 15% out of all e-commerce in 2013.... [More]

Interactive

Recipe-Suggesting Shopping Carts - The

Recipe-Suggesting Shopping Carts The 'Recipe Cart' Suggests Mayo-Infused Recipes as You Shop

The ‘Recipe Cart’ is a shopping cart that recommends recipes for ingredients as you walk by them. Part of a campaign for Hellmann’s mayonnaise, the cart suggests mayonnaise-infused... [More]

Interactive

Crowdsourced Sensory Exhibits - Mecedes-Benz

Crowdsourced Sensory Exhibits Mecedes-Benz '#Untamed -- A Digital Photo Installation' Fascinates

A truly modern marketing campaign, Mecedes-Benz #Untamed—A Digital Photo Installation incorporated multi-sensory art, crowdsourcing through social media and distinctive branding that made for... [More]

Interactive

17 Virtual Publicity Stunts - From Google-Endorsed Games to Photoshopped Leader Ads

17 Virtual Publicity Stunts From Google-Endorsed Games to Photoshopped Leader Ads

All of these virtual publicity stunts would not have been possible without the use of gadgets like high-tech software systems, video cameras or Adobe Photoshop. With the virtual replacing actual word-... [More]

Interactive

Educational Breast-Critiquing Apps - ‘Fit or Not’ Tests Women on Their Bra-Fitting Knowl

Educational Breast-Critiquing Apps ‘Fit or Not’ Tests Women on Their Bra-Fitting Knowl

Brayola is an online shopping experience specializing in braziers. In order to help women understand the difference between a properly fitted bra from one that is not, founder Orit Hashay launched a... [More]

Interactive

Wacky Photo War Apps - The Competitive CollegeHumor ‘Bout’ Game Will Test Your Selfie-Ta

Wacky Photo War Apps The Competitive CollegeHumor ‘Bout’ Game Will Test Your Selfie-Ta

With the newly updated CollegeHumor ‘Bout’ game for iPhone, you can have photo-taking wars with anyone, anywhere. ‘Bout’ is like a cross between Instagram and Draw My Thing; you have to take... [More]

Interactive

Dance Conversation Ads - Puma

Dance Conversation Ads Puma's Dance Dictionary Will Get You Bumping and Grinding

Sometimes talking can get dull and mundane, to change things up PUMA decided to create a dance dictionary for people to convey all their sentences in dance format. For the new campaign for PUMA&#... [More]

Interactive

Life-Sized Dollhouse Installations - Grand Central Station Hosts a Huge House to Promote Target

Life-Sized Dollhouse Installations Grand Central Station Hosts a Huge House to Promote Target

Busy New Yorkers making their morning commute on May sixth and seventh 2013 would have found it hard to miss the two-storey life-sized dollhouse set up in the middle of Grand Central Station.... [More]

Interactive

Faux Family Business Booths - The Bluth Banana Stand Appears in London to Market the Shows Return

Faux Family Business Booths The Bluth Banana Stand Appears in London to Market the Shows Return

Londoners got a familiar treat when the Bluth Banana Stand popped up as part of a traveling publicity stunt to mark the show’s return. The marketing campaign features the iconic Banana Stand,... [More]

Interactive

Upside-Down Ice Cream Campaigns - Dairy Queen Serves 10,000 Blizzard Treats Circus-Style

Upside-Down Ice Cream Campaigns Dairy Queen Serves 10,000 Blizzard Treats Circus-Style

With so many free giveaways happening in high-traffic areas, a typical sample hand-out no longer seems to particularly grab consumers’ attention. This is why Dairy Queen Canada planned an &#... [More]

Interactive

Social Media Pop-Up Stalls - Kotex and Smoyz Team Up in Tel Aviv to Create a Pop-Up Pinterest Store

Social Media Pop-Up Stalls Kotex and Smoyz Team Up in Tel Aviv to Create a Pop-Up Pinterest Store

When Kotex teamed up with Tel Aviv marketing agency Smoyz recently, they created the world’s first pop-up Pinterest store. The innovative idea, dreamed up by the two social media-savvy... [More]

Interactive

Personal Diary Beauty Ads - Dove’s Carbon Paper Commercial is Helping Youths Live Their Dreams

Personal Diary Beauty Ads Dove’s Carbon Paper Commercial is Helping Youths Live Their Dreams

Coming off the heels of its mega successful composite beauty perception sketch campaign, Dove has just released its Carbon Paper ad that sees this natural beauty supporting company getting in touch... [More]

Interactive

26 Magnificent Mannequin Displays - From Movement-Mimicking Mannequins to High Fashion Robots

26 Magnificent Mannequin Displays From Movement-Mimicking Mannequins to High Fashion Robots

With the amount of fashion retailers on the market it is becoming increasingly difficult for companies to catch the attention of buyers, but these magnificent mannequin displays showcases how stores... [More]

Interactive

Live Pizza Order Webcams - Dominos Pizza USA Launch a Live Webcam for People Who Order Online

Live Pizza Order Webcams Dominos Pizza USA Launch a Live Webcam for People Who Order Online

Dominos Pizza USA has launched an interactive new feature on its website, which will take pizza ordering to a whole other level. The Domino’s Pizza stores in Salt Lake City, Utah, will allow... [More]

Interactive

Interactive Screenshot Ads - This Interactive Ad for the Audi R8 Gives Viewers a Snapshot of Speed

Interactive Screenshot Ads This Interactive Ad for the Audi R8 Gives Viewers a Snapshot of Speed

Advertising efforts in the automotive industry have typically been concerned only with design and slow motion visuals, but this interactive screenshot ad for the Audi R8 is actually allowing... [More]

Interactive

Comic Book-Inspired Interfaces - Animatta Studios Launches a Hand Controlled Project

Comic Book-Inspired Interfaces Animatta Studios Launches a Hand Controlled Project

Iron Man-inspired interfaces are not a rare thing on YouTube, but the Animatta guys are hardcore fans for Marvel and decided to make one that’s hand controlled. Animatta Studios launched... [More]

Interactive

Digital Pop-Up Shops - The eBay x Kate Spade Saturday Storefront Offers Offline Purchases

Digital Pop-Up Shops The eBay x Kate Spade Saturday Storefront Offers Offline Purchases

The eBay x Kate Spade Saturday storefront brings the digital retailer closer to its consumers. The partnership revolves around a giant touchscreen pop-up shop that allows shoppers to access offline... [More]

Interactive

Social Media-Incorporated Cups - The Budweiser Buddy Cup Sends a Friend Request with Every Cheers

Social Media-Incorporated Cups The Budweiser Buddy Cup Sends a Friend Request with Every Cheers

Social media has become an integral part of the socialization process over the past few years and the Budweiser Buddy Cup takes things a step further in Brazil by instantly connecting drinkers with... [More]

Interactive

Preferred Hotel Amenity Charts - This

Preferred Hotel Amenity Charts This 'What Guests Want' Infographic Lists the Perks of Hotel Stays

Anyone who has done their fair share of traveling knows what they like and dislike about staying at hotels, and this ‘What Guests Want’ infographic by Hotels.com ranks the top perks... [More]

Interactive

Industry Internet Interaction Charts - Discover How Active a Business on Social Meda Should Be

Industry Internet Interaction Charts Discover How Active a Business on Social Meda Should Be

How much time and interaction should the average business on social media really be? Considering that most Internet users spend a quarter of their online time networking through social media,... [More]

Interactive

Interactive Lighting Timelines - The Light Bulb Calendar Defends Megaman

Interactive Lighting Timelines The Light Bulb Calendar Defends Megaman's Money-Saving Bulbs

In order to prove that its light bulbs are money-saving bulbs even though they are more expensive initially, the Megaman company came up with the Light Bulb Calendar. This large time tracker is a... [More]

Interactive

Rotating Mannequin Displays - The Topshop Oxford Square Store Features a Vibrant Wheel Display

Rotating Mannequin Displays The Topshop Oxford Square Store Features a Vibrant Wheel Display

The Topshop Oxford Square flag location is currently the home of a bold new window display that might make you dizzy. The Topshop Color Wheel is a gravity defying display that encompasses a large... [More]

Interactive

Guerilla Stunt Webinars - Dove Hosted a Q&A Webinar to Take the Audience Behind the Scenes

Guerilla Stunt Webinars Dove Hosted a Q&A Webinar to Take the Audience Behind the Scenes

As women, we have proven to be our own worst critics time and time again. Dove’s insightful campaign Real Beauty Sketches resulted in an evident demonstration of this; it has been eye-opening... [More]

Interactive

Excessively URL-Based Campaigns - The New Coca-Cola Ad Campaign Features 61 URLs with the Ahh Effect

Excessively URL-Based Campaigns The New Coca-Cola Ad Campaign Features 61 URLs with the Ahh Effect

The new Coca-Cola ad campaign, which has just been launched today, is an ambitious pursuit that will be employing 61 URLs to create an all-digital, interactive experience for frequent mobile users.... [More]

Interactive

Revealing Makeup Kits - This Terre Des Femmes Makeup Ad Reveal a Harsh Truth

Revealing Makeup Kits This Terre Des Femmes Makeup Ad Reveal a Harsh Truth

The viral campaigning for domestic violence has reached an unprecedented height; the makeup ad by Berlin-based women’s organization Terre des Femmes brought to light this issue with its new... [More]

Interactive

Melting Ice Drink Dispensers - The 7UP Vending Machine is Made from Blocks of Ice That Melt

Melting Ice Drink Dispensers The 7UP Vending Machine is Made from Blocks of Ice That Melt

The 7UP vending machine had passersby in Argentina feeling refreshed. The ingenious drinks dispenser was made out of blocks of ice that the cans of pop were neatly concealed in. Once the sun started... [More]

Interactive

Social Branding Success Charts This Infographic Explores the Best Brand ROI Through Social Media

In this world of extensive social media branding and marketing, it can be hard for companies to see a significant return on investment (ROI) with so much information going back and forth over social... [More]

Interactive

Confessional Message Matresses - IKEA Competition Encourages Romantic Confessions on Mattresses

Confessional Message Matresses IKEA Competition Encourages Romantic Confessions on Mattresses

The latest IKEA competition encourages members of the public to share their romantic confessions. IKEA is asking members of the public to send them sweet nothings, which will then be embroidered on... [More]

Interactive

Sniffable Internet Ads - Old Spice Scratch

Sniffable Internet Ads Old Spice Scratch 'N Sniff Banner Ad is a World's First

The Old Spice Scratch ‘N Sniff banner ad is certainly a first. The humorous online advertisement by the classic men’s healthcare range promises web surfers a chance to ‘smell the... [More]

Interactive

Cereal Mascot Talk Shows - Cap

Cereal Mascot Talk Shows Cap'n Crunch is Back with His Own Late Night Talk Show on YouTube

It sure seems like Cap’n Crunch has been enjoying his cereal mascot retirement in relative anonymity compared to some of his other cereal mascot contemporaries, doesn’t it? The ever-... [More]

Interactive

Celeb Fashion-Finding Apps (UPDATE) - Shazam Can Now Tell You What People Are Wearing on Television

Celeb Fashion-Finding Apps (UPDATE) Shazam Can Now Tell You What People Are Wearing on Television

Shazam now has the capability to tell you what people are wearing on television. People are pretty well-adjusted to the well-known application ‘Shazam’ that tells you what song is playing at the... [More]

Interactive

Coffee Bean Braille Menus - Strabucks Created a Braille Menu for Blind Customers Out of Coffee Beans

Coffee Bean Braille Menus Strabucks Created a Braille Menu for Blind Customers Out of Coffee Beans

Starbucks created a new braille menu for its coffee using actual coffee beans. The idea is an extremely creative pursuit of reaching out to disabled customers and reflecting the brand’s social... [More]

Interactive

Communicable Voice Ads Naunce’s Vocalized Ads Lets Consumers Interact with the Brand Vocally

Naunce’s new voice ads technology kind of reminds me of Siri on iPhones. However, it has been designed to function as an advertising tool. The user can vocally ask a question such as “should I... [More]

Interactive

Immersive Health Campaigns - ICM

Immersive Health Campaigns ICM's Health Campaign Puts People in an Uncomfortable Subway Experience

More often than not, people tend to dismiss health campaign ads conducted by research groups on a regular basis. Advertising group Publicis Conseil, which was commissioned by ICM (Institute of Brain... [More]

Interactive

Glow-in-the-Dark Lager Labels - The Interactive Heineken Beer Bottle Illuminates When People Cheers

Glow-in-the-Dark Lager Labels The Interactive Heineken Beer Bottle Illuminates When People Cheers

Maintaining its standing as the most epic party beer, Heineken has come out with an interactive Heineken beer bottle design that parties harder than ever before. Every time someone clinks their... [More]

Interactive