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Round-the-World Green Flights - Solar-Cell Hy-Bird (GALLERY)
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Eco-bedding company, Keetsa, scores each one of their products with a Keetsa Quotient, or a score of how environmentally-friendly they are. Take their Tea Leaf Classic mattress for instance. It scores a 67.08 out of 100 -- compare that to their Tea Leaf Supreme that has a 90.38! It seems that there …[More]
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How much walking can a woman do in this pair of sleek-as-none-of-your-business stiletto shoes? Not a whole lot, I'll tell you that much. However, if you do manage to walk in them, they'll keep track of every step you take with their built in counter. Perfect for the calorie-counting woman who doesn'…[More]
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Italy's Olympic team is being officially sponsored by Freddy who have hired Italian ad agency, 1861 United, to create a unique series of very visual ad campaigns.
The ads consists of print campaigns and videos and feature members of the Italian team that will compete in the Summer 2008 Beijing Oly…[More]
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Not so long ago we mentioned that a Japanese astronaut would be experimenting with the physics of objects in space, and that included flying paper airplanes and boomerangs. This video, released by JAXA, shows the result of Takao Doi's boomerang experiment in the International Space Station’s Harmo…[More]
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Microsoft UK unveiled plans for a "Senior PC" at the recent Digital Inclusion conference in London. The machine, which Microsoft is developing in partnership with charities Age Concern and Help the Aged, utilizes a simple and intuitive interface that caters to older users. The machine targets over 1…[More]
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Ahhh… I want to track down a Spa-Jet this instant.
The high-tech ‘pod’ is programmed to deliver 12 distinct luxury spa treatments, including steam sauna, Hydrofusion, tropical rain mist, aromatherapy, and a vibratory massage bed.
According to the manufacturer of this innovative water-massa…[More]
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The Overall Health Balance Scale from Japan’s National Electric is fitness gadgetry at its very best.
This devise measures your weight and BMI, the amount of fat under your skin, organ fat, how muscular you are, and your metabolic rate. After it’s taken all those readings, it tells you how out…[More]
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It wasn't just women rushing to grab the "Protect The Skin You're In" shirts. Marc Jacob's skin cancer awareness campaign extended to men as well with a collection of "Protect Your Largest Organ" T-shirts.
Men who participated in stripping down for skin cancer awareness include Brandon Boyd, Rufus …[More]
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You want to lose weight, but every time a piece of chocolate comes your way, you just can't seem to resist temptation, am I right? The Brooklyn Brothers are offering you a new approach, but be warned, although it might work, it's a little bit nasty, and if you're easily offended, I wouldn't suggest …[More]
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Behold the modern library experience.
The recently renewed Library of Congress includes a bunch of exciting new interactive technologies, courtesy of Microsoft.
These exhibitions make the Library of Congress and its collections more dynamic and accessible than ever. Touch-screen kiosks with the …[More]
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After watching a "Mr. Potatohead" commercial on TV, I got the urge to do a quick Internet search on alternative uses for potatoes. I was expecting to find some funny pictures to spam my friends' e-mail with, but to my surprise, I found myself involved in some more serious research.
I stumbled acro…[More]
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This air pressured rifle could be the greatest gift you ever give someone. It enables handicapped people incapable of swinging a club the chance to participate on the green again.
The designers of the Air Force Golf Ball Launcher created this product after his own father had a stroke and was left …[More]
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Carlsberg tries to appeal to the health-conscious consumer with this TV spot for Carlsberg Lite. Naturally, since we're talking about guys, any approach won't just cut it. It must feature lots and lots of attractive girls.
Entitled "Fitness Centre", the ad follows three men going to a dream fitness…[More]
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Designer Serghei Tanas decided to do something about the fact that mobile phone technology has ignored the needs of the disabled thus far. It offers special features that will assist with the blind such as braille features.
"This phone features a braille keypad which will enable the blind to use t…[More]
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Character animation is becoming more evolved than ever before, as proven by the latest teaser for Grand Theft Auto 4 (GTA4). The game, to be released next week, uses a new Euphoria Engine, thought to be among the most realistic at rendering character animation.
What does this engine actually do an…[More]
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In celebration of the Hubble telescope's 18th anniversary, NASA has released a compilation of 59 galactic photographs taken from the renowned telescope. NASA calling the the collection of dynamic images "Galaxies Gone Wild".
These five pics are my favorites from the "Galaxies Gone Wild" collection…[More]
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Previously we've featured Smart Things that transfer your data. It's like in those spy movies where two agents shake hands, then part immediately after, totally baffling the enemy agents as to how they transferred the information. Well, we just gave away the secret. The Nippon Telephones and Telegra…[More]
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A breakthrough new technique has been developed by Dutch researchers at University Medical Center Utrecht and the Hubrecht Institute to grow new heart muscle tissue from adult heart stem cells. According to the medical center website, the researchers were able to coax stem cells from the heart itsel…[More]
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Tommy Hilfiger and teen pop duo Aly & Aj have teamed up with the Nancy Davis Foundation for MS to promote MS Awareness Month in May.
Aly & Aj model vibrant orange We ♥ to Erase MS T-Shirts, exclusively designed by Tommy Hilfiger for the cause.
Hilfiger also designed a Orange Wallet/Very Necessa…[More]
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One minute chocolate is good for you, the next it's bad. That's just one small example of an item that is constantly on and off the "foods to avoid" list. Sugar in general continues to top the charts, particularly as diabetes rates sky rocket.
This ad campaign pokes fun at all the hype sugar has r…[More]
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What does a small business owner do when he's tired of his pub getting broken into? He builds a robot, of course. Atlanta pub owner Rufus Terrill is an upstanding citizen, he's owned his successful business for four years and sits on the board of a nearby child care center. But he's angry about crim…[More]
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This innovative bicycle light can convert to a lock to keep your cycle safe. This multi-purpose bicycle lock / bicycle light by designer Adrian Weidmann, called the Loc+, comes as a two piece set. It has both a rear as well as a front headlight.
When you want to lock the bike, just detach the fron…[More]
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Oh for the love of God, this is just ridiculous! Biblically Correct Tours aim to explain that scientists are liars and to prove their point, conducts tours of museums correcting the science and explaining how it all really happened.
Ie., the Earth is only 6,000 years old and people used to live unt…[More]
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This creative advertising campaign lets you experience what the product does hands-on.
Dermasolutions wanted to show you that, "When there's excess, get rid of it," using their fat-reducing patches. In order to open the mail, you have to "peel off" the unattractive lovehandle, resulting in a leaner…[More]
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Holograms are an increasingly hot innovation in technology and design. Now we bring you the next step, interactive holograms that you can control and communicate with using hand gestures!
Developed by LM3Labs, AirStrike opens the door to exciting applications in interactive advertising and novelty…[More]
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The OLE robot is a product of the industrial-design studio at the University of Magdeburg-Stendal in Germany. The OLE, which is autonomous and is guided by GPS, intelligent feelers, infrared and heat sensors, is equipped with tanks of water and powdered fire-extinguishing agents.
The armor of this …[More]
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Recently, we are seeing more and more fashology that incorporates technology into fashion and clothing. The latest addition is the Vital Jacket by Biodevices, an intelligent wearable garment that continuously monitors electrocardiogram (ECG) wave and Heart Rate.
Such bio-monitoring clothing is allo…[More]
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Sega is getting into the summer Games action by featuring Olympic athletes in upcoming video games. The new Beijing 2008 Olympics video game which drops on June 24th, simulates over 35 Olympic competitions and some of them feature USA medal hopefuls Amanda Beard, Tyson Gay, Nastia Liukin and Reese H…[More]
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Locking up your bicycle with style just got better and a lot smarter. The Street Cuffs from Master lock ensure nobody runs away with your trendy two wheeler as the lock doesn't provide a point of leverage for the thief.
It provides virtually no space for jacks and the heavy gauge steel provides ma…[More]
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Green Tea Mattresses - Keetsa
Flashy Fitness Footwear - Step Counter Shoes
Olympic Advertising - Freddy Ads for Italian Athletes (VIDEO)
Space Boomerangs (UPDATE) - The Result (VIDEO)
Computers for Boomers - Microsoft Senior PC + Ad-Funded PCs
Luxury Water Massages - Spa-Jet (GALLERY)
High-Tech Fat Analysis - Overall Health Balance Scale (GALLERY)
Organ Protection Fashion 3 - The Men of Marc Jacobs (GALLERY)
Offensive Candy - Fat Pig Chocolate
Interactive History Lessons - The Library of Congress Experience (GALLERY)
Rock Hard Potatoes - Secrets of Dutch Concrete
Golfing Guns - Air Force Golf Ball Launcher
Fitness Beer - Drinking Carlsberg Lite for Health? (VIDEO)
Phones for the Disabled - Braille and Surface Scanner Cell Phones
Character Animation Evolved - GTA4's Euphoria Engine (VIDEO)
Galaxies Gone Wild - Breathtaking NASA Images to Celebrate 18th Anniversary of the Hubble (GALLERY)
Data Transfer Via Hand Shake 2 - Firmo (GALLERY)
Adult Heart Stem Cell Breathrough - Potential Treatment For Heart Attack Victims
Awareness Through Fashionable Celebs - Tommy Hilfiger, Aly & Aj for MS (GALLERY)
Nutritional Spoof Ads - The Sugar Collective
Robotic Bouncers - "Bum Bot" Shoos away Homeless (VIDEO)
Bicycle Light Locks - Loc+ (GALLERY)
Biblically Correct Tours - Christians Rewriting History (VIDEO)
Peel Off Your Fat - Dermasolutions Campaign (GALLERY)
Interactive Holograms - AirStrike (VIDEO)
Firefighting Robots - OLE Insect Firefighter (GALLERY)
Intelligent Fashology - Biodevices Vital Jacket Monitors Heart (GALLERY)
Olympic Video Games - Sega Beijing 2008 Olympics (GALLERY)
Bicycle Handcuffs - Masterlock Street Cuffs
