Jeff Paiva's Comments

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   Jeff Paiva

Trend Hunter - Trend Spotting and Cool Hunting
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Jeff Paiva's Comments


{title}Sao Paulo Goes Advertising-Free
Upset that advertisers weren't complying with regulations, Sao Paulo's major banned outdoor ads. Nearly four months later, the 11 million person city is nearly baron of commercial ads. One Flikr user… 		Already the stores and business are intalling the new advertising boards, signs and store identifications.

A little more discrete, with less visual polution and creative solutions.
I'm preparing a trend notice about this new way of advertise one's goods
- Jeff Paiva

{title}Sao Paulo Goes Advertising-Free
Upset that advertisers weren't complying with regulations, Sao Paulo's major banned outdoor ads. Nearly four months later, the 11 million person city is nearly baron of commercial ads. One Flikr user… 		People are rediscovering the architeture and features of this big city... regarding the shopper information, the new bill states measures for the signs, with a very strict relation between the size of the marquee and of the sign. Thus way people are being forced to think more creatively, like painting the façades, sponsoring restaurations of the decayed buildings where the signs used to be and such.
- Jeff Paiva
{title}Kidzania - The Adult-Experience Theme Park for Kids
Surely this is a new form of child abuse. Tokyo has unveiled the newest trend in branded entertainment: a themepark called Kidzania where adults pay $30 to let their kids "work" in various simulated… 		Just commented on my blog (jeffpaiva.com/blog), regarding the AdAge story. Creepy, and so "Brave New World".
- Jeff Paiva
{title}Seiko's E-ink Watch for Women
Now that everybody and their mother tends to use their cellphone to check the time, watches, more than ever are fahsion and design statements. Picking up on this trend, Seiko introduced a new women's bracelet… 		Spetacular... Not only as a fashion icon, but as a entire new way to think displays.
- Jeff Paiva


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