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#1: Chocolate-Pistachio Sodas

A Pepsi Treats Dubai Chocolate Flavor Dropped in Thailand FULL ARTICLE

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Bite-Sized Cake Snack Ranges

Fiona Cairns Impulse Treats Range Features Two Flavors

Fiona Cairns Impulse Treats range is a series of products from the royal cake brand that pays homage to its 40th anniversary by providing consumers with an easier way to enjoy some premium... MORE

Crypto Soccer Promotions

Kraken Has Become the Official Crypto Exchange Supporter of World Cup

Kraken became the Official Crypto Exchange Supporter of the FIFA World Cup 2026, focusing on fan activations and product experiences across North America and Europe throughout the tournament's... MORE

Bronzed Beauty Collection

rhode Introduces Bronzers, Luminizers and New Lip Shades for Summer

The rhode summer collection expands the brand's makeup lineup with new complexion, lip, and accessory releases. Pocket Bronze marks rhode's first bronzer and is available in eight shades ranging... MORE

Soccer-Themed Entertainment Events

Sky Zone Turns Global Soccer Excitement into Active Play

Soccer-themed entertainment events are gaining traction as brands look for new ways to transform major sporting moments into participatory experiences, and Sky Zone's Sky Cup campaign reflects this... MORE

Collectible Animation-Inspired Cans

SPAM® X Hello Kitty® Features Hello Kitty Enjoying SPAM Musubi

The SPAM brand has collaborated with Hello Kitty to release a limited-edition collectible can featuring Hello Kitty enjoying SPAM Musubi. This design-forward packaging venture is available... MORE

Muscle Activation Suits

PEPPER Makes Strength Training More Efficient and Accessible

Wearable fitness company PEPPER officially launched in the United States, introducing consumers to its FDA-cleared Muscle Activation Suit for an efficient, accessible strength training solution.... MORE

Sustainable Junk Collection Services

JUSTJUNK Launches Eco-Friendly Junk Removal in the DMV

JUSTJUNK®, a provider of environmentally responsible junk removal services, is accelerating its U.S. growth strategy through an expanded footprint in several major metropolitan markets. Led by... MORE

Fiber-Rich Protein-Packed Yogurts

siggi's Fruit & Fiber Yogurt Has 14-Grams of Protein

The siggi's Fruit & Fiber yogurt is a new series of dairy products formulated to work well for consumers who are looking for ways to boost their intake of both protein and fiber. The yogurt range... MORE

Trustworthy Pet Wellness Brands

Lillie&Lee Focuses on Transparency in Its Operations

Lillie&Lee, a pet wellness brand with over 900,000 social media followers, has committed to extending independent third-party testing and public Certificates of Analysis across its entire product... MORE

Creator-Inspired Board Games

MrBeast Brings His Viral Challenges and Competition Style Home

Creator-inspired board games are gaining momentum with the launch of MrBeast: The Ultimate Game, a party game that translates the creator's challenge-based content into an interactive at-home... MORE

Data Trends by Trend Hunter AI

Chlorophyll Expansion

The TikTok viral ingredient expands beyond beverages into other consumables

Trend - Chlorophyll, the pigment responsible for color in green plants, has gained recent popularity for its health benefits. Its popularity as a health-boosting antioxidant ingredients is mostly centralized to TikTok where it's highlighted as a popular wellness beverage ingredient.

Insight - Health claims range from enhanced skin healing to supporting blood health; this, combined with its "natural ingredient" status, makes it popular in an era where wellness favors unprocessed food stuffs. The use of chlorophyll in consumables beyond beverage is fueled by a desire for methods of consumption that balance convenience and effectiveness. Social media discourse around health, as well as "looksmaxxing," makes for consumer groups eager for new ingredients that promise visible benefits.

Workshop Question - How can your brand leverage popular wellness ingredients and social media trends to innovate products that cater to health-conscious consumers seeking convenience and natural solutions?

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